Local Advertising Sales Manager

NewsBreak•Mountain View, CA
•$105,000 - $165,000

About The Position

NewsBreak is hiring a senior, quota-carrying Local Advertising Sales Manager to grow its local advertiser business. The role combines business development and account management, focusing on regional and multi-location businesses, franchise systems, and local marketing partners such as agencies, resellers, and marketing service providers. The manager will begin in the category best suited to their background and NewsBreak’s current priorities, with coverage expected to expand as the business grows. The position owns a local advertising vertical across priority markets, from market mapping and go-to-market planning through prospecting, closing, onboarding, performance reporting, retention, and account growth. The manager will develop outcome-based proposals, build partner channels, work with product and engineering teams to improve advertising products, and create repeatable sales materials and playbooks. The role reports on revenue, pipeline, account health, and partner performance to the GM and cross-functional stakeholders.

Requirements

  • At least 5 years of experience in digital advertising, media, or SaaS sales or business development, including at least 3 years selling to regional, multi-location, franchise, or other local businesses.
  • Demonstrated ownership of a revenue goal, a record of exceeding quota, and experience closing five- to six-figure annual deals.
  • Deep knowledge of at least one local advertising category, such as home and property services, health and wellness, or automotive.
  • Experience at a local-focused advertising platform, lead-generation marketplace, local media group, or digital agency serving local businesses.
  • Fluency in local performance marketing, including pay-per-lead and pay-per-call models, local search, cost per lead, cost per call, booked appointments, and ROI.
  • Ability to engage business owners and senior marketing leaders and tailor pitches to each audience.
  • Proficiency with Salesforce or a similar CRM, with disciplined pipeline management and forecasting.
  • Track record of partnering cross-functionally with engineering or product teams to resolve client performance issues.
  • Comfort working in an early-stage environment that combines new-business development and existing-account management.
  • Willingness to travel to client meetings and industry events.

Nice To Haves

  • Existing relationships with franchise systems or multi-location brands in a local advertising category.
  • Experience launching agency or reseller partner programs.
  • Familiarity with call-tracking tools such as CallRail or Invoca and compliance considerations such as TCPA and category-specific advertising rules.
  • Comfort using AI tools to speed up account research, prospecting, and proposals.

Responsibilities

  • Own a local advertising vertical end to end, including market mapping, target account lists, and go-to-market plans across priority markets (DMAs).
  • Prospect, pitch, and close regional, multi-location, and franchise advertisers through the full sales cycle.
  • Build brand-level relationships with franchise systems and expand advertising programs across locations and franchisees.
  • Source, negotiate, and launch agency, reseller, and other local marketing partnerships to reach smaller businesses.
  • Develop proposals around measurable outcomes such as calls, leads, booked appointments, and store visits, and demonstrate returns through performance reporting.
  • Own the quarterly local revenue goal, including pipeline, forecasting, onboarding, and ongoing account growth, working with account management on retention and expansion.
  • Partner with engineering and product teams, sharing field insights to improve local ad formats, targeting, measurement, lead quality, and pricing.
  • Turn early wins into repeatable vertical pitches, case studies, and sales tools to strengthen team capability.
  • Report on account health, new-logo pipeline, partner performance, and local revenue to the GM and cross-functional stakeholders.

Benefits

  • Health, dental, and vision care for you and your family.
  • 401(k) plan with company matching.
  • Paid time off and paid holidays.
  • Paid parental leave.
  • FSA and commuter benefits programs.
  • Team activity budget.
  • Depending on the position, eligibility for a discretionary bonus and options.
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