Lead Product Marketing Manager, Product

BioRender Inc.

1d • Remote

About The Position

As a Lead Product Marketing Manager (Product) at BioRender, you’ll own product-specific positioning, messaging, and go-to-market strategy for a defined product line — driving adoption, revenue, and long-term customer value. You’ll serve as the connective tissue between Product, Sales, and Customer Success — deeply understanding our scientific and enterprise users, translating insights into compelling narratives, and ensuring our go-to-market strategy resonates with the audiences we serve.
This is a highly cross-functional, product-focused PMM role ideal for someone who thrives on bringing complex solutions to market, enabling GTM teams to win, and shaping how innovative products are positioned in a competitive SaaS landscape.

Requirements

• 5+ years of product marketing experience in SaaS, with a strong track record of leading successful product launches and driving measurable adoption and revenue impact.
• Proven ability to translate complex technical concepts into clear, compelling, and differentiated product narratives.
• Deep understanding of sales enablement — you know how to equip GTM teams with the messaging, tools, and training needed to win deals.
• Experience partnering directly with Sales to support enterprise opportunities and refine value-based selling approaches.
• Strong analytical mindset — comfortable using market research, competitive intelligence, and customer data to back recommendations with evidence.
• Highly cross-functional and collaborative — you work effectively across Product, Sales, Customer Success, and Marketing teams.
• User-obsessed and curious — you’re driven to deeply understand scientific and enterprise customers and advocate for their needs.
• Clear, concise communicator with strong storytelling skills.

Nice To Haves

• Experience marketing to scientific, technical, or highly specialized audiences is a strong plus.

Responsibilities

• Develop and own clear, differentiated product positioning and messaging that resonates with scientific end users and enterprise buyers.
• Partner closely with Product to deeply understand and shape priorities, customer needs, and feature value — translating insights into compelling narratives and launch strategies.
• Lead end-to-end go-to-market efforts for new products and major feature releases, ensuring alignment across Product, Sales, Customer Success, and Marketing.
• Own sales enablement strategy for your product line — creating high-impact collateral, training materials, pitch decks, competitive battlecards, and internal playbooks to empower the GTM team.
• Support high-value enterprise deals by partnering with Sales and Customer Success to refine messaging, address objections, and articulate differentiated value.
• Analyze market trends, competitive landscape, and customer behavior to inform positioning, identify opportunities for differentiation, and refine strategy.
• Serve as the voice of the enterprise customer within BioRender — ensuring we build the right solutions and communicate them effectively.
• Track product marketing performance metrics and use data-driven insights to continuously optimize messaging, positioning, and GTM effectiveness.

Benefits

• We are mission-driven: we work collaboratively towards our shared vision of improving scientific communication and accelerating scientific discovery. BioRender figures have appeared in more than 54,000 publications!
• BioRender is loved by millions! We have a world-class NPS and a community of loyal fans and users in 200+ countries!
• Our company is backed by top investors and accelerators like Y Combinator, and we are on a growth trajectory comparable to many top-performing SaaS companies
• We’re remote-first with team members across Canada and the U.S., offering you the flexibility to work from anywhere.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed