Lead Product Manager, Experimentation Platform

Roku • San Jose, CA

2d • $167,300 - $307,600 • Hybrid

About The Position

Roku is hiring a product leader to own the long-term strategy for how the company experiments, learns, and makes decisions. The mature, widely adopted experimentation platform supports testing and rollouts across about 90% of product areas. The role will evolve the platform to support trustworthy testing at scale, connect experiment outcomes with direct viewer feedback, and translate both into roadmap, personalization, and AI product decisions and agentification loops.

The position requires close scoping with Engineering leadership and broad collaboration across Product, Engineering, Data Science, Analytics, Data Engineering, Recommendations, Ads/Martech, Finance, and User Research. The successful candidate will communicate clearly, show deep empathy for product and engineering counterparts, and use sound technical judgment to address complex testing and data challenges. Roku generally works in-office Monday through Thursday, with Fridays generally flexible for remote work, subject to role or office-specific attendance requirements.

Requirements

• 15+ years of product management experience.
• Senior leadership experience with a consumer-focused experimentation platform, building a self-serve analytics platform, and managing data at scale.
• A track record of leading through influence, aligning executives and deeply technical organizations around a strategy, and sustaining alignment across organizations.
• Fluency in experimentation science, including A/B methodology, statistical inference, and experiment quality.
• Demonstrated ability to synthesize qualitative user research and combine it with quantitative experimentation results to inform product decisions.
• Ability to embrace AI to improve individual work, product areas, and shared tools.
• Executive presence and communication that senior leadership can rely on for decision-making.

Nice To Haves

• Experience delivering generative-AI-powered efficiency in a current role and demonstrated fluency with AI.
• Experience building or guiding AI/ML-powered consumer product KPIs and experimentation.
• Streaming, entertainment, or consumer AI product or testing expertise.
• An advanced degree in a quantitative field.

Responsibilities

• Own the multi-year vision and strategy for experimentation and learning systems at Roku, evolving the platform as priorities shift toward AI-powered viewer experiences such as personalization, recommendations, and content discovery.
• Draft the Experimentation Platform strategy, secure executive alignment and cross-functional buy-in, and maintain support for the strategy.
• Drive alignment and influence roadmap priorities across organizations and technical disciplines; set boundaries, make trade-offs explicit, and sustain alignment across partner teams.
• Connect experiment outcomes and user feedback by building systems and operating practices that turn quantitative results and qualitative viewer research into roadmap, ranking, and personalization decisions.
• Partner as a peer with senior Engineering, Data Science, and Analytics leaders, leading through influence and technical judgment.
• Own trust in experimentation, including governance, statistical rigor, guardrails, and incident prevention and response, so results remain reliable at scale.
• Represent experimentation to executives through clear, decision-ready communication.
• Raise experimentation practices across the company through standards, design reviews, and mentoring of PMs and partner teams.

Benefits

• Health insurance
• Equity awards
• Life insurance
• Disability benefits
• Parental leave
• Wellness benefits
• Paid time off
• Mental health and financial wellness support and resources
• Local benefits may include medical, dental, and vision coverage; life, accident, and disability benefits; commuter benefits; and retirement options such as 401(k) or pension.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed