Lead Application Engineer; Sales & Marketing

Solve IMG • Charlotte, NC

4d

About The Position

The Lead Application Engineer; Sales & Marketing is a hands-on technical leader responsible for the design, development, integration, reliability, and continuous improvement of applications supporting sales, marketing, product content, and digital experiences. The platform scope includes content management systems (CMS), product information management (PIM), customer relationship management (CRM), marketing automation, digital asset management (DAM), analytics, and related applications.

This individual contributor writes production software, extends commercial platforms, resolves complex technical issues, and establishes engineering standards. The role also provides technical guidance to internal teams and implementation partners. Reporting to the Sr. Manager; Applications & Reporting, the engineer partners with the eCommerce Manager to turn business requirements and priorities into technical solutions and owns development, integrations, technical feasibility, and implementation while coordinating testing and releases with the manager.

Requirements

• Bachelor’s degree in Information Technology, Computer Science, or a related field.
• At least 5 years of hands-on experience developing and supporting sales and marketing platforms.
• At least 2 years of experience in a lead or senior technical role.
• At least 3 years of hands-on development experience with technologies such as JavaScript, C#, HTML5, CSS, Python, or similar technologies.
• Experience with source control, automated testing, CI/CD, release management, and modern software delivery practices.
• Experience designing and implementing integrations between web platforms and enterprise systems, including ERP, PIM, CRM, and marketing automation.
• Working knowledge of application architecture, data structures, and system integrations.
• Proven ability to translate business requirements into scalable technical solutions.

Nice To Haves

• Experience with Optimizely, BigCommerce, SuiteCommerce, or similar eCommerce platforms.
• Manufacturing, distribution, or industrial industry experience.

Responsibilities

• Lead hands-on development, configuration, and extension of web, eCommerce, sales, and marketing platforms, delivering features, workflows, automation, user interfaces, and supporting services.
• Partner with the eCommerce Manager to translate eCommerce business requirements and priorities into technical solutions; own development, integrations, technical feasibility, and implementation, and coordinate testing and releases with the manager.
• Design, develop, and maintain APIs, middleware, and data pipelines that connect web platforms with enterprise systems and synchronize customer, product, content, campaign, lead, and engagement data.
• Manage platform upgrades, releases, migrations, and lifecycle activities while maintaining visibility into architecture, data flows, dependencies, and technical risks.
• Establish and document engineering standards for coding, automated testing, architecture, deployment, and release management in alignment with IT security and data governance requirements.
• Ensure platform performance, security, reliability, and scalability through proactive monitoring, optimization, and resolution of complex application and integration issues.
• Drive technical improvements to SEO, site speed, metadata structure, and user experience in partnership with the eCommerce Manager and other stakeholders.
• Guide vendors, agencies, and implementation partners on technical delivery; evaluate emerging capabilities; and educate stakeholders on opportunities to advance digital commerce and customer experience.
• Apply AI tools to support software development, testing, troubleshooting, documentation, and workflow automation; validate outputs and protect company and customer data in accordance with IT security and data governance standards.

Benefits

• Market-competitive benefits package, including company-sponsored health coverage, life insurance, a 401(k) plan with company match, paid parental leave, and paid time off.
• Collaborative environment with passionate and innovative teammates.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior