Lead Account Management, Roundel - Food & Beverage

Target•Minneapolis, MN
•$95,000 - $171,000

About The Position

As Lead Account Management, Partner Solutions, Roundel, you will develop multi-channel, integrated marketing approaches across digital channels and platforms for Roundel clients. You will maintain productive, professional relationships with internal and external partners and use communication skills and media experience to explain Roundel’s differentiators. The role calls for someone who can see the big picture, resolve tactical roadblocks proactively, and identify creative ways to extend campaign messaging and objectives across media channels. You will serve as the key client contact for annual planning through program-level strategy and deliver integrated media plans for Roundel’s top accounts. You will develop client campaign proposals, including audience strategies, media mix allocations, and creative and media strategies aligned with client priorities and informed by insights and historical performance. You will consult with internal partners on category trends and marketing needs, present strategic recommendations to clients, and work across teams to execute effective campaigns. The position’s primary clients are in Chicago, New York City, Atlanta, Los Angeles, and Minneapolis. Frequent travel to support local clients is required, and relocation is not offered. The role may be remote or hybrid, depending on Target’s needs. Remote team members work from home or another non-Target location and may travel to headquarters up to four times per year. Hybrid team members may work remotely or onsite at a Target location depending on role, team, and daily tasks. Work duties must be performed within the country of the primary work location unless otherwise prescribed by Target.

Requirements

  • Bachelor’s degree.
  • At least 6 years of digital media planning, marketing, or equivalent experience.
  • Strong understanding of and experience in digital marketing and media, including knowledge of ad serving, ad networks, and the overall landscape.
  • Hands-on experience with media planning systems and tools such as Operative One, DCM, DFP, or a similar ad-serving platform.
  • Strong attention to detail, organizational and analytical skills, and ability to multitask and drive results in a rapidly changing, ambiguous environment.
  • Superior time management and ability to handle multiple concurrent projects and campaigns.
  • Ability to articulate and defend creative and media direction to internal and external stakeholders.
  • Strong understanding of the full media planning process, from strategy and plan development through execution.
  • Ability to build partnerships and maximize relationships internally and externally.
  • Ability to travel frequently to support local clients; relocation is not offered.

Nice To Haves

  • Preference for candidates based in Chicago, New York City, Atlanta, Los Angeles, or Minneapolis.
  • Passion for uncovering new media opportunities to drive incremental business.

Responsibilities

  • Serve as the key client contact for high-level annual planning through program-level strategies, delivering integrated media plans for Roundel’s top accounts.
  • Author and provide inputs for client campaign proposals, including audience strategies, media mix allocations, and creative and media strategies aligned to client priorities and grounded in insights and historical media performance.
  • Consult with internal partners to understand category trends and marketing needs.
  • Attend client meetings and present strategic recommendations based on client objectives, including guidance on specific media tactics.
  • Keep up to date on retail and digital advertising industry trends and identify opportunities and tests for clients.
  • Partner with cross-functional teams, including Reporting & Insights, Analytics, Sales, Trading & Ad Ops, and Channel Development, to deliver and execute effective results.

Benefits

  • Eligible team members and dependents may receive comprehensive health benefits, which may include medical, vision, dental, and life insurance.
  • 401(k).
  • Employee discount.
  • Short-term disability and long-term disability.
  • Paid sick leave.
  • Paid national holidays.
  • Paid vacation.
  • Additional financial, education, and well-being benefits may be available to eligible team members.
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