Key Accounts Manager

Distro•Detroit, MI
•$65,000 - $75,000•Remote

About The Position

Good Boy Vodka is seeking an experienced Key Accounts Manager to lead and grow relationships with key on- and off-premise chain accounts across the Northeast Great Lakes / Ohio Valley territory, including Kentucky, Michigan, Ohio, Pennsylvania, and West Virginia. The role develops and executes strategic sales plans, manages distributor partnerships, and drives brand visibility and profitability across multiple states. The ideal candidate has beverage alcohol experience, strong analytical skills, and a passion for brand growth. The position is remote within the assigned territory and reports to the Director of National Accounts. It includes travel of up to 50% across the territory. The posting also describes coverage areas as the Detroit area, covering Michigan, Ohio, and Kentucky.

Requirements

  • Bachelor's degree in Business, Marketing, or a related field.
  • At least 5 years of experience in beverage alcohol sales, ideally in ready-to-drink products, with a proven track record managing chain accounts.
  • Strong relationships within distributor networks, primarily AB, and key retail chains.
  • Excellent presentation, negotiation, and interpersonal communication skills.
  • Analytical, data-driven mindset and proficiency in VIP, IRI, Nielsen, and/or Encompass.
  • Ability to work independently and collaboratively across teams.
  • Willingness to travel up to 50% across assigned territories.

Responsibilities

  • Develop and execute strategic sales plans to achieve volume, distribution, and visibility goals within key regional and national chain accounts.
  • Manage relationships with key buyers, distributors, and trade partners throughout the assigned territory, including accounts such as Kroger and regional grocery and liquor retailers.
  • Collaborate with distributors to ensure execution of programming, pricing, and promotional plans.
  • Analyze market trends, pricing, and sales data, including IRI, Nielsen, and VIP, to identify growth opportunities and inform strategy.
  • Lead new product launches and coordinate alignment with marketing and brand activation teams.
  • Develop and track annual budgets, promotional spending, and return on investment for key programming.
  • Conduct regular account visits, manage chain resets, and ensure brand standards are met in all markets.
  • Coordinate with Marketing to develop and deploy point-of-sale materials, in-store merchandising, and digital marketing activations.
  • Provide market feedback, competitive insights, and field execution reports to senior leadership.
  • Represent the brand at key regional events, trade shows, and chain reviews.

Benefits

  • Competitive salary
  • Performance-based bonus
  • Benefits package
  • Opportunity for growth
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