Junior Growth Marketing Manager (m/w/d)

getpress GmbH•Berlin, IL

About The Position

getpress is building a future-focused PR company that is outcome-driven and AI-first. The Junior Growth Marketing Manager helps make getpress visible to prospective clients and generates qualified leads for the Sales team through webinars, content, LinkedIn, Google Ads, and events. The role includes maintaining leads in HubSpot, using data to assess marketing performance, and collaborating with Sales. The successful candidate will gradually take on operational responsibility for marketing and lead generation, with the stated goal of owning these areas by the end of the first year. The position starts with individual ownership from day one. After six months, the employee is expected to independently run initial areas, and after twelve months to carry operational responsibility for marketing and lead generation at getpress. The role works with getpress’s internal AI stack and includes opportunities for professional and personal development.

Requirements

  • 1–2 years of B2B marketing experience; experience as a working student in a startup or agency with personal responsibility is also welcome.
  • Hands-on experience using LinkedIn as a marketing channel.
  • Initial experience with performance marketing, including LinkedIn Ads and Google Ads.
  • Experience with a CRM, ideally HubSpot, and understanding of how CRM workflows and newsletter tools work together.
  • Understanding of funnel logic and a data-oriented approach to evaluating marketing activities and choosing next steps.
  • Strong language and brand sense, including the ability to recognize on-brand communication and present data clearly.
  • Structured and dependable working style, with timely communication if a deadline is at risk.
  • High standards for personal work and a constructive approach to feedback and revisions.
  • Very good German (C2 level), professional English communication skills, and residence in Germany.
  • Willingness to work with LLMs or AI workflows and the company’s AI system.

Nice To Haves

  • A completed degree in business administration, marketing, or communications.
  • Initial experience organizing events or trade fairs.
  • B2B sales experience.
  • Experience with Webflow.

Responsibilities

  • Generate a consistent flow of qualified leads for the Sales team by developing lead magnets, testing new formats, and evaluating results using data.
  • Develop ads and lead magnets, manage LinkedIn and Google Ads campaigns, and optimize them for cost per lead.
  • Own the technical implementation of webinar campaigns, including Webflow, creative assets, and newsletter distribution.
  • Manage the editorial calendar and produce content, including presenting data graphically so that key messages are immediately clear.
  • Maintain contacts and workflows in HubSpot and ensure leads and touchpoints are tracked; build nurturing sequences in collaboration with Linda.
  • Prepare getpress’s participation in industry events and trade fairs, including identifying attendees, arranging pre-event outreach, and briefing colleagues; evaluate event results afterward.
  • Monitor getpress’s visibility and mentions in ChatGPT, Perplexity, and similar tools, and create content to support that visibility.
  • Conduct initial conversations with prospective clients and keep the sales pipeline moving when the Sales Manager is on vacation.
  • Use and help shape getpress’s internal AI system and workflows.

Benefits

  • Permanent employment contract.
  • Flexible remote work within Germany, hybrid work, or work from the Berlin office.
  • Professional and personal development plan with regular feedback and transparent goals.
  • Choice of three flexible non-cash benefits.
  • Company pension scheme with a 20% contribution toward the employee’s contributions.
  • Ability to work from another EU country for 180 days per year.
  • Regular team events.
  • 27 vacation days initially, with additional days accrued the longer the employee stays.
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