Instruction Lead & Brand Ambassador

Golf Ranch•Brookfield, CT

About The Position

As an Instruction Lead & Brand Ambassador, you will help people fall in love with golf and represent the Golf Ranch experience. You will teach private lessons, group sessions, and multi-week clinics to golfers of all skill levels, from beginners to advanced players. The role involves building an instruction business within Golf Ranch, contributing to a program that is scaling nationwide, and partnering with the marketing team to create instruction content that attracts students. You will also build relationships with customers and strengthen the Golf Ranch community on and off site. Golf Ranch provides an existing customer base, marketing support, facilities and tools, and booking and administrative support. The facilities and tools include Toptracer and Trackman shot tracking, weatherproof shaded bays, and club rental. Online lesson booking handles scheduling, payments, and administration.

Requirements

  • Be local to, or willing to relocate to, one of the hiring markets: CT or MO.
  • Demonstrated golf proficiency through a competitive playing background or teaching experience.
  • Strong passion for golf and teaching golfers of all levels, from true beginners to advanced players.
  • Legal authorization to work in the United States.

Nice To Haves

  • Class A PGA of America or LPGA membership in good standing.
  • Experience with Toptracer and/or Trackman.
  • Prior clinic or group-instruction experience.
  • Comfort being on camera for marketing content.

Responsibilities

  • Deliver engaging, well-prepared, beginner-friendly multi-week clinics and semi-private and private lessons, adapting instruction to each golfer’s goals.
  • Collaborate with marketing to create instruction-focused content for social media, the website, email and SMS, and on-site channels; record content according to creative briefs and share it on time.
  • Serve as the on-site face of instruction and build relationships with guests, members, and clinic participants by walking the tee line between lessons and promoting instruction.
  • Follow up professionally with first-time and returning students by email and social media to encourage future bookings.
  • Maintain a consistent, reliable instruction calendar, posting availability to Acuity at least two months in advance in partnership with the GM and Growth team.
  • Design, test, and improve lesson formats for beginners, women, juniors, social groups, coed groups, and more advanced golfers.
  • Share customer, student, and program feedback with the GM and Growth team to improve offerings.
  • Use shot-tracking technology, where available, to assess students, personalize instruction, and demonstrate progress.
  • Represent Golf Ranch’s brand and hospitality standards in every clinic, lesson, and customer interaction.

Benefits

  • Competitive base salary plus a lesson revenue split; specific compensation details are discussed during a potential interview.
  • Health, vision, and dental benefits.
  • Potential sponsorship for LPGA or PGA Level 1 certification, contingent on meeting a minimum defined length of service.
  • Unlimited buckets of balls for free range access.
  • Free Golf Ranch-branded t-shirts and hats.
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