The Innovation Manager, RTD & Beer, turns consumer and market opportunities into new-to-world brands, leading ideas from early concept and testing through commercialization, launch, and in-market growth. The role combines creativity, consumer insight, commercial thinking, and execution to build brands in the RTD and beer categories. The position owns introduction strategies and go-to-market plans, and partners with Sales, R&D, Supply Chain, Finance, and other cross-functional teams. It leads test-and-learn initiatives, translates consumer and market insights into differentiated propositions, and uses results to decide whether to iterate, scale, or change direction. The role also helps shape positioning, packaging, pricing, creative development, consumer activation, and channel execution. The Innovation Manager contributes to GALLO’s innovation pipeline while managing A&P investments, P&L considerations, KPIs, and measurement plans. The role collaborates with agency and distributor partners, spends time in market learning from customers and consumers, and presents innovation strategies and results to senior leadership. The position is based in Dallas, TX (four days onsite per week), Modesto, CA (three days onsite per week), or remotely from Chicago, IL or New York City, NY. Travel of up to 50% is required for in-market work and team collaboration weeks, in addition to possible travel of up to 5% to company offices, sites, or meeting locations.
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Job Type
Full-time
Career Level
Manager
Education Level
High school or GED