Influencer Manager, US

Coolr•New York, NY
•$65,000 - $80,000•Hybrid

About The Position

Coolr is seeking an Influencer Manager to join their US team. This role requires a strong understanding of influencer marketing, a passion for creators and culture, and a proactive approach to supporting client campaigns. The Influencer Manager will work closely with the Senior Influencer Manager to develop, manage, and deliver influencer and creator campaigns. Responsibilities include creator research and outreach, campaign coordination, content reviews, reporting, and day-to-day project management. This is an entrepreneurial opportunity to help build the influencer function for Coolr US.

Requirements

  • An Influencer Manager in a social first agency or brand
  • Proven experience managing influencer campaigns end-to-end, from strategy and talent sourcing through to execution, reporting and optimization.
  • Confident client-facing presence, with the ability to build trust, lead conversations and clearly explain influencer strategy, performance and recommendations.
  • Ability to manage, track and negotiate with suppliers and partners to ensure we are delivering the best work possible in an entrepreneurial manner.
  • Able to handle multiple clients and prioritize your time and internal resource based on requirement.
  • Strong understanding of social platforms, creator culture, internet behaviour, paid amplification and what makes influencer content actually work in-feed.
  • Excellent talent judgement, with the ability to identify creators who are not only relevant on paper, but genuinely right for the brand, audience and platform.
  • Excited by the opportunity to be a part of a growing US team, shaping the function from the ground up and going the extra mile to deliver standout work.

Responsibilities

  • Support the successful running of influencer activity across client accounts, working closely with the Senior Influencer Manager and wider team.
  • Support the development of influencer and creator strategies that align with client business goals, brand vision, audience behavior and campaign KPIs.
  • Take ownership of assigned areas of influencer campaigns, proactively managing tasks through to completion while keeping the Senior Influencer Manager informed of progress and flagging challenges or opportunities.
  • Manage influencer outreach and talent coordination, including creator sourcing, negotiations, contracts, deliverables, usage and day-to-day relationship management.
  • Manage campaign timelines and trackers, keeping key milestones, creator deliverables, approvals and launch dates on track.
  • Review influencer content to ensure it is on-brief, legally compliant and creatively compelling, escalating feedback and approvals where needed.
  • Support campaign reporting and performance analysis, helping identify learnings and opportunities to inform future recommendations, including paid amplification and distribution opportunities.
  • Support day-to-day client communication, helping keep influencer projects moving and ensuring key updates, timelines and deliverables are managed effectively.
  • Support influencer budget tracking, campaign administration and agency processes, while helping build Coolr US’ creator network and identify relevant talent and partnership opportunities.

Benefits

  • Competitive salary reflective of your experience and aligned with our internal salary bands.
  • Flexible Hybrid working. We work 3 days in the office and 2 from home
  • Enjoy 20 days of paid time off (PTO), in addition to all U.S. Federal Holidays.
  • Birthday Day off – an extra day to celebrate your big day
  • Wellbeing day off — one additional day off plus a $50 voucher to support your wellbeing.
  • Private Healthcare cover, Tech scheme + more
  • Coolr weekly socials - we get together every week to connect as a team
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