Industry Advisor, Hospitality

Klaviyo•Denver, MA

About The Position

Klaviyo is seeking an Industry Advisor to accelerate expansion in Hospitality, specifically Hotels & Travel and Entertainment & Recreation businesses. The role combines industry expertise, value consulting, and go-to-market execution. The Industry Advisor acts as a trusted resource and executive-level proxy in prospect conversations, helping progress opportunities and close ARR. This highly visible, cross-functional role partners closely with Account Executives and Solutions Engineers and collaborates with Product, Product Marketing, Customer Success, Partnerships, and Enablement to operationalize customer insights and build a compelling, repeatable, scalable hospitality motion. The Advisor supports high-impact opportunities and identifies patterns that can scale across the field. They work directly with sales teams and customers to shape deals and influence how Klaviyo goes to market. Responsibilities include verticalized deal support, executive value consulting, field intelligence and thought leadership, product feedback, and representing Klaviyo within the hospitality community. The role also performs other related duties as assigned.

Requirements

  • 7–10+ years of hospitality marketing experience, in-house, at an agency, or with a technology platform serving the industry.
  • Deep applied experience in hospitality marketing and credibility advising colleagues and customers.
  • Experience advising or presenting to executive stakeholders such as CMOs, CDOs, and CEOs, and translating platform capabilities into business outcomes and value cases.
  • Excellent communication and presentation skills, including the ability to make complex industry insights actionable and clear.
  • Ability to work cross-functionally across Sales, Marketing, and Partnerships and influence without authority.
  • Ability to teach, coach, and strategize; bring structure to ambiguity; and build credibility with customers and colleagues.
  • Strategic thinking and commitment to the growth and evolution of the hospitality motion.
  • Operational discipline and ability to motivate the broader Sales team to meet high performance standards.
  • Familiarity with the hospitality ecosystem, including platforms such as Oracle Opera, Guesty, Mews, Cloudbeds, Mindbody, and Zenoti.

Nice To Haves

  • An additional 1–3 years of B2B SaaS experience in cross-functional roles that touch Sales is preferred but not required.

Responsibilities

  • Partner with Account Executives and Solutions Engineers to advance hospitality opportunities with vertical-specific positioning, relevant use cases, and understanding of prospects’ operational realities.
  • Join strategic sales calls to build buyer confidence, reinforce Klaviyo’s commitment to hospitality, and help address objections involving data, integrations, and organizational change.
  • Develop relationships with high-potential prospects, industry influencers, and partner-aligned accounts to progress deals and inform go-to-market strategy.
  • Turn effective discovery, demo, and late-stage conversation practices into repeatable playbooks; document patterns from discovery through closed-won.
  • Translate Klaviyo’s platform into business outcomes for executive decision-makers and partner with prospects to build business cases for platform value and revenue impact.
  • Promote value-led selling early in the opportunity cycle and define the economic-buyer KPIs that anchor each value case.
  • Share hospitality-specific value benchmarks with Value Consulting and Product Marketing teams.
  • Synthesize customer conversations, market research, industry news, and win/loss patterns into actionable seller guidance and vertical playbooks.
  • Own a recurring Hospitality Field Intelligence memo for Product, Product Marketing, and Customer Success.
  • Collaborate with Product Marketing on hospitality messaging and go-to-market motions, and provide insights for sales plays across Product Marketing, Partner Marketing, Enablement, and Sales Leadership.
  • Collaborate with Marketing on hospitality campaigns and thought leadership; facilitate CMO/CXO roundtables; and support case studies and storytelling assets.
  • Represent Klaviyo at industry events, executive forums, customer advisory boards, webinars, regional events, and co-branded partner programs to generate pipeline and build credibility.
  • Provide field feedback to Product and Engineering on customer needs, competitive gaps, platform direction, real-world usage, and enterprise requirements.
  • Perform other related duties as assigned.
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