Head of Reputation & Policy Advertising

Chevron•Houston, TX

About The Position

The Head of Reputation & Policy Advertising leads the team responsible for developing and delivering integrated communications campaigns that advance business objectives and strengthen Chevron’s reputation. The role provides leadership, coaching, and strategic direction across reputation, advocacy, policy, stakeholder engagement, and business communications initiatives. It guides teams in translating business priorities into campaign strategies, oversees agency partnerships, and ensures high-quality and effective execution. The role may also directly lead selected campaigns and strategic initiatives, bringing together audience insights, messaging, creative development, paid media, and channel activation to achieve measurable results. It champions breakthrough, audience-centered creative that captures attention, drives engagement, and improves outcomes. The position leads campaign strategy and activation across a portfolio of integrated communications campaigns, ensuring messaging, creative, paid media, and channel execution work cohesively. It oversees paid media strategy and investment in partnership with the Paid Media Investment Advisor, guides agency relationships and campaign performance, and promotes measurement and continuous improvement. The role coaches Campaign Architects and the Paid Media Investment Advisor, sets priorities, allocates resources, resolves barriers, and fosters a collaborative, high-performing team. It establishes campaign objectives and success measures and uses audience insights, research, and performance data to improve effectiveness, efficiency, and impact. Relocation may be considered within Chevron parameters. Expatriate assignments will not be considered. Chevron is unable to sponsor employment visas or consider individuals on time-limited visa status for this position.

Requirements

10+ years of experience managing both broad reputation campaigns and targeted advocacy, policy, stakeholder engagement, or issues-related initiatives.
Strong understanding of paid media strategy, planning, investment, and measurement.
Experience managing agencies, budgets, and cross-functional teams.
Proven ability to lead people, influence stakeholders, and deliver results in a complex organization.
Demonstrated passion for creative excellence, storytelling, and breakthrough communications.

Nice To Haves

Energy industry experience.

Responsibilities

Lead a portfolio of integrated communications campaigns supporting reputation, business, advocacy, and stakeholder priorities.
Guide teams in translating business objectives into campaign strategies and activation plans.
Ensure messaging, creative, paid media, and channel execution work together as a cohesive campaign.
Partner with stakeholders, agencies, and channel teams to deliver integrated communications programs.
Raise the standard for creative quality and campaign effectiveness across the organization.
Partner with agencies and creative teams to develop bold, insight-driven ideas and encourage smart risk-taking and new approaches.
Advocate for distinctive, memorable work that delivers measurable impact.
Oversee paid media strategy and investment in partnership with the Paid Media Investment Advisor.
Ensure media investments align with campaign objectives, audience needs, and business priorities.
Guide agency relationships, campaign optimization, and performance reviews.
Promote measurement, learning, and continuous improvement.
Coach and develop Campaign Architects and the Paid Media Investment Advisor.
Set priorities, allocate resources, balance workload, remove barriers, resolve conflicts, and support high-quality execution.
Foster a collaborative, high-performing team culture.
Establish clear campaign objectives and success measures.
Use audience insights, research, and performance data to strengthen work.
Identify opportunities to improve campaign effectiveness, efficiency, and impact.
Share best practices and lessons learned across the organization.