Head of Programmatic Advertising Sales, US
About The Position
JustWatch is hiring a Head of Programmatic Advertising Sales to build and lead the programmatic advertising sales business for JustWatch TV (JWTV) in the US. The role owns programmatic sales strategy and revenue, while personally winning advertisers, developing relationships with agency buying teams and DSP partners, and securing significant campaign investment. Its focus is converting advertising demand into programmatic revenue and building repeat business, complementing the broader agency investment work of the Agency Partnerships team. This is a hands-on commercial leadership role aimed at establishing JWTV as a competitive CTV advertising platform for brands outside the entertainment industry and creating a scalable programmatic sales business. The successful candidate will define and execute sales strategy, negotiate major programmatic deals, manage revenue goals and forecasts, and develop the sales function as the business grows. JustWatch describes itself as an international streaming technology company with three divisions: JustWatch The Streaming Guide, JustWatch Media, and JustWatch TV. Its streaming guide has 50 million monthly active users. JWTV is an ad-supported streaming offering. The position offers the opportunity to help build a new part of the advertising business, take ownership of commercial growth, and shape how brands advertise on JWTV.
Requirements
- Extensive experience in programmatic advertising sales, digital video, or CTV, with a strong track record of delivering significant revenue growth.
- An established network of senior relationships across agency programmatic buying teams, DSPs, and major brand advertisers.
- Deep expertise in CTV monetization, programmatic guaranteed, private marketplaces, and the wider programmatic advertising ecosystem.
- Strong commercial leadership and negotiation skills.
- An entrepreneurial mindset and the ability to build a business while remaining directly involved in winning major deals.
Responsibilities
- Define and execute JustWatch TV’s programmatic sales strategy.
- Personally win major advertisers and drive revenue across CTV inventory.
- Build strategic relationships with agency programmatic buying teams, trading desks, DSPs, and brand advertisers to secure advertising spend.
- Lead negotiations for major programmatic guaranteed, private marketplace, and other programmatic trading agreements, focusing on non-entertainment brands.
- Own programmatic sales revenue goals, forecasting, and commercial performance.
- Develop the sales function as the business grows.
Benefits
- Opportunity to help build a new arm of the advertising business within an established global streaming technology company.
- Work with an entrepreneurial, international team.
- Real ownership of commercial growth and the opportunity to shape how brands advertise on JustWatch TV.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
