Director, Programmatic Advertising Sales, US

JustWatch•New York City, NY

About The Position

JustWatch is seeking a Director, Programmatic Advertising Sales to drive advertising revenue for JustWatch TV (JWTV), its ad-supported streaming service. The role focuses on winning advertisers and growing programmatic campaign spend by selling and activating JWTV advertising inventory through programmatic buying channels. The position works directly with brands, agency buying teams, and DSP partners to turn advertising budgets into live campaigns and recurring revenue. It is a hands-on sales role requiring programmatic expertise and a record of winning business from brands outside the entertainment industry. The successful candidate will join an entrepreneurial, international team and help build a new arm of JustWatch’s advertising business. They will take ownership of commercial growth and help shape how brands advertise on JustWatch TV.

Requirements

  • Strong experience in programmatic advertising sales, digital video, CTV, or ad tech, with a proven record of winning advertiser budgets.
  • Established relationships with agency programmatic buying teams, trading desks, DSPs, and brand advertisers.
  • Deep understanding of programmatic guaranteed, private marketplace deals, DSPs, SSPs, and CTV advertising.
  • Commercially driven and entrepreneurial approach.
  • Strong negotiation skills.
  • Experience developing revenue from non-entertainment brands.

Responsibilities

  • Win new advertising business and grow revenue from non-entertainment brands, including automotive, FMCG, retail, finance, and technology.
  • Build relationships with advertisers, agency programmatic buying teams, trading desks, and DSP partners to drive campaign investment in JWTV.
  • Sell and negotiate programmatic guaranteed, private marketplace, and other programmatic advertising deals across JWTV’s CTV inventory.
  • Own the sales pipeline and revenue goals.
  • Work closely with ad operations and campaigns teams to maximize campaign delivery and repeat spend.
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