Head of Programmatic Advertising Sales, US

JustWatch • Los Angeles, CA

2d

About The Position

JustWatch is seeking a Head of Programmatic Advertising Sales to build and lead the programmatic advertising sales business for JustWatch TV (JWTV) in the US. The role owns the programmatic sales strategy and involves personally winning advertisers, developing relationships with agency buying teams and DSP partners, and securing significant campaign investment. Its focus is converting advertising demand into programmatic revenue and scaling repeat business, with particular emphasis on establishing JWTV as a competitive CTV advertising platform for brands outside the entertainment industry.

Requirements

• Extensive experience in programmatic advertising sales, digital video, or CTV, with a strong track record of delivering significant revenue growth.
• An established network of senior relationships across agency programmatic buying teams, DSPs, and major brand advertisers.
• Deep expertise in CTV monetisation, programmatic guaranteed, private marketplaces, and the wider programmatic advertising ecosystem.
• Strong commercial leadership and negotiation skills.
• An entrepreneurial mindset and the ability to build a business while remaining directly involved in winning major deals.

Responsibilities

• Define and execute JWTV's programmatic sales strategy, personally winning major advertisers and driving revenue across CTV inventory.
• Build strategic relationships with agency programmatic buying teams, trading desks, DSPs, and brand advertisers to secure significant advertising spend.
• Lead negotiations for major programmatic guaranteed, private marketplace, and other programmatic trading agreements, with a focus on non-entertainment brands.
• Own programmatic sales revenue goals, forecasting, and commercial performance.
• Develop the sales function as the business grows.

Benefits

• Opportunity to help build a new arm of the advertising business within an established global streaming technology company.
• Work with an entrepreneurial, international team.
• Take real ownership of commercial growth and help shape how brands advertise on JustWatch TV.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed