Head of Market Development & Partnerships | Private Equity

Raylu AI•New York City, NY

About The Position

Raylu is hiring a Head of Market Development & Partnerships to make the company a recognized provider of deal origination technology among private equity investors. The role focuses on building access to PE funds, earning credibility with decision-makers and their trusted advisors, and converting those relationships into qualified sales opportunities and revenue. The position owns strategic alliances, referral and reseller relationships, industry programs, events, and content aimed at PE buyers. The person will work closely with leadership, Marketing, customers, and Sales; set priorities and budgets; and be accountable for the quality and value of pipeline created by these programs, with visibility into conversion to revenue. This is an opportunity to establish how Raylu reaches the market as part of a small team, working directly with leadership. During the first 30 days, the hire will learn the product, join sales calls, speak with customers, identify buyer influences and event preferences, and agree on qualified pipeline targets. By days 31–60, they will engage priority partners, develop commercial proposals, establish event and content plans, and begin opening prospect conversations. By days 61–90, they will launch initial partner programs and industry activities, demonstrate early qualified opportunities, assess opportunity quality with Sales, and use results to guide future investment.

Requirements

Experience building strategic alliances, commercial partnerships, or industry programs that produced qualified pipeline and revenue.
Familiarity with private equity buyers and the advisors, service providers, and communities they trust.
Ability to earn access to senior investment professionals.
Track record of originating relationships, negotiating commercial terms, and ensuring both parties follow through.
Experience running partner campaigns, executive events, referral channels, or joint-selling initiatives.
Strong messaging judgment and ability to identify compelling customer stories and explain their relevance to other funds.
Ability to set direction and execute details independently, including recruiting event guests, preparing partner pitches, and following up on introductions.
Commercial discipline, including ability to explain which activities generated opportunities, assess their value, and adjust underperforming programs.
Comfort using AI tools in day-to-day research, planning, and execution.

Nice To Haves

An existing network in private equity or businesses serving the sector.
Background in alliances, business development, or industry marketing at a company selling to investment firms, or a commercial role within a private markets advisory or services business.

Responsibilities

Build strategic alliances with consulting firms, expert networks, fund service providers, industry associations, and other organizations trusted by PE decision-makers.
Identify commercial value for partners and their clients in recommending or selling Raylu.
Structure referral, reseller, and joint-selling agreements and help partners identify prospects and generate consistent opportunities.
Own Raylu’s industry presence, including choosing conferences to attend or sponsor, securing speaking opportunities, and planning follow-up for each investment.
Create and run executive dinners, roundtables, and other gatherings for PE investors, while building prospective-customer relationships and enabling customer introductions.
Own the content agenda for PE buyers in collaboration with leadership, Marketing, and customers; develop customer success stories and perspectives on deal sourcing and distribute them to prospective customers.
Work with Sales on target funds, introductions, follow-up, and ensuring programs and events lead to substantive sales conversations.
Set program priorities and budgets, track commercial results, expand effective programs, and assess pipeline quality and value and its conversion to revenue.
Learn Raylu’s product, participate in sales calls, speak with customers, and establish qualified pipeline targets with Sales and leadership.
Develop partner proposals, event and content plans, launch initial programs, and evaluate early opportunities with Sales.