Head of GTM

Blossom Health•New York, NY

1d•$150,000 - $250,000•Onsite

About The Position

Blossom Health is hiring a Head of GTM, Strategy & Ops to build and lead its Clinical Partnerships growth channel. The role focuses on developing a repeatable, scalable growth engine through partnerships with primary care physicians and other healthcare providers. The leader will begin by learning directly from the market, understanding referring providers, refining the ideal customer profile, testing the sales motion, and identifying what drives consistent patient referrals. They will turn those learnings into an operating playbook and lead the Clinical Partnerships organization as it expands across territories and nationally. This is a zero-to-one leadership role rather than an opportunity to inherit a mature sales organization. The position reports directly to the Founder CEO and requires being located in New York City, New York.

Requirements

Track record of GTM success across sales, partnerships, growth, or GTM, with measurable commercial results personally driven.
Experience building, launching, or meaningfully scaling a GTM motion.
Experience in a high-growth startup environment, including comfort with ambiguity, speed, ownership, and intensity.
Experience managing high-performing teams, setting goals, coaching effectively, and creating accountability.
Strategic and analytical ability to move between high-level strategy and data-informed commercial decisions.
Willingness to personally test the sales motion and learn from the market.
Understanding of sales funnels, conversion, territories, attribution, incentives, performance management, and GTM organization mechanics.
Exceptional communication skills, including the ability to build credibility with healthcare providers, motivate a team, and communicate with leadership.
Relentless ownership and ability to move quickly and find a way forward with incomplete information.

Nice To Haves

Healthcare experience is a plus but is not required.

Responsibilities

Develop and execute the Clinical Partnerships strategy to grow Blossom through relationships with primary care physicians and other healthcare providers.
Engage directly with providers, test approaches, refine the ideal customer profile, and determine what drives consistent patient referrals.
Build a scalable sales motion, including segmentation, territory strategy, messaging, processes, and operating cadence.
Lead the Clinical Partnerships team by setting goals, establishing accountability, coaching performance, and developing the organization.
Define and own KPIs for provider acquisition, activation, referral volume, patient conversion, territory performance, and channel economics.
Determine where and when Blossom should enter new markets using data, opportunity, and field learnings.
Collaborate with Growth, Operations, Clinical, Product, and company leadership to reduce friction for providers and patients.
Scale Clinical Partnerships from an early-stage motion into a major patient acquisition channel.