Head of Marketing & GTM

Nace AI•Palo Alto, CA

1d•Onsite

About The Position

Nace AI is hiring its first Head of Marketing & GTM to own the company’s go-to-market strategy and organization. The role spans brand, positioning, product marketing, demand generation, developer and self-serve growth, sales enablement, GTM operations, and communications. The leader will turn Nace AI’s technical story—including Sovereign Specialized Intelligence and Small Language Models—into a compelling market narrative and revenue from enterprise buyers and developers. The role sets strategy, builds and leads the team, and remains hands-on in execution. It partners directly with founders and research, product, and sales teams to bring product releases, model launches, and research breakthroughs to market, with accountability for resulting pipeline. The position is fully on-site in Nace AI’s Palo Alto office and is intended for a Bay Area-based candidate. Nace AI describes itself as an applied research and product company delivering a comprehensive AI stack for customized, secure enterprise intelligence. Its platforms include Nace Data Intelligence and the Nace SLM Cloud. The company offers a competitive package including a Silicon Valley-standard salary, significant equity, and premium benefits.

Requirements

Bachelor’s degree in Computer Science, Mathematics, or Economics, or equivalent experience.
3–5 years of B2B marketing and go-to-market experience.
Experience ideally at an enterprise SaaS or AI company.
Experience owning programs and pipeline targets end to end and readiness to build a marketing and GTM function from the ground up.
Experience working closely with Sales, carrying a number, and moving deals from first touch to close.
Ability to turn complex technical products into clear, compelling narratives and communicate with researchers, engineers, and CFOs.
Experience across brand, product marketing, demand generation, growth, and communications, with the ability to prioritize based on company stage and data.
Understanding of enterprise purchasing and experience running programs that drive pipeline for high-value sales cycles.
Strong analytical skills, including measuring results, building dashboards, and using data to make decisions.
Deep understanding of the AI landscape and existing use of LLMs and AI tools in work.
Must be based in the Bay Area and work fully on-site in Palo Alto.

Nice To Haves

Experience marketing or selling to finance, audit, accounting, or other professional services firms.
Experience with developer marketing, product-led growth, open-source communities, or API and platform products.
Experience building channel or strategic partnership programs.
Track record of launching research-driven products, models, or technical breakthroughs.
Existing relationships with technology press, industry analysts, and AI-community voices.

Responsibilities

Own end-to-end GTM strategy, including ideal customer profile, segmentation, and sales, partnership, and self-serve motions.
Define positioning and messaging across Nace AI’s product portfolio, including Nace Data Intelligence, Nace SLM Cloud, Drex, and the developer platform.
Lead the company narrative for Sovereign Specialized Intelligence and Small Language Models.
Shape pricing and packaging with founders and product teams using win/loss data and customer feedback.
Lead go-to-market for product releases, model launches, and research publications, including narrative, benchmarks, launch execution, and post-launch pipeline.
Translate complex research into credible messaging for CFOs, audit partners, compliance leaders, and engineers.
Bring market feedback into product and roadmap decisions.
Own marketing-sourced and marketing-influenced pipeline targets jointly set with founders and Sales.
Build a predictable pipeline engine across paid, organic, content, events, outbound, and account-based programs.
Own developer acquisition, activation, and lifecycle for the developer console and self-serve products, including conversion from self-serve usage to enterprise deals.
Create sales enablement, case studies, ROI stories, and competitive materials; conduct win/loss analysis.
Develop channel and strategic partnerships, including co-marketing with technology partners and alliances with accounting, audit, and consulting networks.
Define the funnel with Sales, including lead scoring, MQL/SQL definitions, routing, and handoff SLAs.
Own the marketing and GTM technology stack, CRM hygiene, and attribution.
Track and report pipeline, CAC, conversion, payback, and revenue impact, and build dashboards.
Own the brand, website, and visual identity and maintain high standards for published materials.
Lead PR, media relations, and analyst relations and build relationships with press and industry voices.
Grow Nace AI’s developer and AI-community presence through technical content, social media, influencer partnerships, hackathons, and events.
Hire and lead the marketing and GTM team and manage agencies and contractors where useful.
Set marketing and GTM budgets, goals, and reporting, and present results to founders and the board.
Work side by side with founders and research, product, and sales teams in the Palo Alto office.