HEAD OF GROWTH MARKETING

Nocturnal Enterprises LLC • Salt Lake City, UT

6d • Remote

About The Position

This is the senior growth seat for an operator who has lived at the center of serious direct response marketing and is ready to own the entire growth engine, not one slice of it. You will be accountable for profitable customer acquisition across a multi-brand portfolio, and you will pull every lever that moves it: paid media, creative, offers, and the funnel itself.

We are looking for someone genuinely strategic and genuinely hands-on. You can set the growth roadmap for the next four quarters, and you can open the ad account, read the data, and fix what is broken this afternoon. You are the person in the room who can diagnose a performance problem in minutes, make the call, and be accountable for what happens next.

You will also build and lead the team behind the work. You hire the media buyers, strategists, and creative talent, set the standard they operate to, and develop them into people who can own their piece without you in the room. You are measured not only on what you produce yourself, but on the performance you pull out of the team you build, and on how reliably they hit the number when you are not watching.

This is not a set-it-and-forget-it brand marketing role. It is an operator role for someone who builds, tests, optimizes, and stays accountable to the business outcome every day. It is also a role with a clear path onto the leadership team. We are hiring the person who will help run this company, and we intend to grow them into that seat.

Requirements

• Full-funnel growth ownership: a track record owning acquisition across more than one lever (paid media plus creative, offers, or CRO), not a single-channel specialist.
• Strategic and hands-on: ability to build the plan and execute it yourself, never more than a layer away from the actual work.
• Experience with skin in the game: spent real money against real targets and been measured on profit (own money, equity-tied outcome, or P&L owned).
• P&L fluency: understanding of contribution margin, tracking it, and making decisions based on it.
• Team leadership: five or more years building and developing high-performance growth or media teams from early stage through scale.
• AI advantage: experience implementing AI-driven improvements to performance or workflow, with a clear point of view on where AI creates real edge versus noise.
• Direct and rigorous communication style: analytically sharp, candid, and comfortable giving feedback that raises the bar.
• Experience operating under aggressive performance expectations and building something that worked.
• Regulated or compliance-sensitive experience is a plus.
• Multi-brand portfolio management is a plus.

Nice To Haves

• Regulated or compliance-sensitive experience
• Multi-brand portfolio management

Responsibilities

• Own the growth P&L across all channels and brands, profitable after all expenses.
• Set targets, build strategy to hit them, and own the outcome.
• Build and lead the team: media buyers, strategists, ad ops, and creative resources.
• Recruit, develop, and retain high performers, give direct feedback, and build a culture where accountability and experimentation coexist.
• Implement AI and automation before competitors do for faster creative iteration, smarter optimization, and better forecasting.
• Ensure cross-functional alignment with product, engineering, and brand so the full funnel pulls in one direction behind the growth strategy.
• Develop and own a prioritized growth roadmap across the four levers that does not depend on you being in every conversation to work.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed