Growth Product Manager

OpenArt AI•San Francisco, CA

3d•Hybrid

About The Position

OpenArt is hiring a Growth Product Manager to own how new users discover the platform, reach their first successful creation, and become paying creators. The role spans activation across acquisition channels, the free-to-paid funnel, lifecycle retention, and the experimentation engine. The Growth PM will work directly with the founders, a distributed engineering team, and marketing and lifecycle leads. OpenArt is an AI creative platform for visual storytelling, used by millions worldwide. The company is growing rapidly, launching OpenArt Director, expanding into Brazil, India, and Europe, and developing AI-powered tools for creating videos, images, visuals, characters, and stories. The position offers substantial ownership and autonomy in a founder-led engineering culture, with opportunities to shape growth for product launches and international expansion. The role is based in North America, with a Bay Area work setup where hybrid work is allowed. Visa sponsorship is available. Total compensation is $300,000–$400,000, including base salary, bonus, and equity; compensation depends on experience.

Requirements

At least 3 years of growth product management experience at a product-led growth consumer or prosumer company.
A track record of improving measurable outcomes such as new-user activation, channel-level conversion, free-to-paid conversion, and retention, with specific examples.
Experience redesigning onboarding for different acquisition sources, such as paid, organic, viral, and partnership channels.
Strong experimentation expertise, including statistical power, sample sizing, holdouts versus A/B tests, sequential testing pitfalls, and interpreting noisy results.
Familiarity with growth tools such as Amplitude or similar, Stripe, attribution tools such as Meta Pixel, Meta Conversions API, or GA4, and lifecycle tools such as Customer.io, Iterable, or Braze.
Quantitative skills, including comfort with SQL or analytics dashboards and the ability to retrieve data independently.
Strong product instincts and the ability to identify funnel opportunities using data and user conversations.
Comfort working across time zones with a distributed engineering team.
Ability to use AI tools effectively in daily workflows to improve productivity, creativity, and decision-making.

Nice To Haves

Experience with global growth, including localized onboarding, regional payment methods, or country-specific channels, especially in APAC, LATAM, or Europe.
Background in consumer AI or generative AI products.
Pricing and packaging experience at a subscription business.
SEO or programmatic SEO experience.
Background in creative tools or design software such as Adobe, Canva, or Figma.
Experience as the first growth PM hire and building the function as the company grows.

Responsibilities

Improve onboarding and activation by diagnosing cohort drop-off and designing channel-specific onboarding where appropriate.
Own channel-level conversion in partnership with marketing across paid acquisition, SEO, and viral loops.
Drive free-to-paid conversion by owning the paywall, pricing experiments, packaging, and upsell flows.
Build a sustainable product-led growth monetization engine.
Establish a steady cadence of well-powered experiments with clear, rigorous readouts and honest decision-making.
Own retention and lifecycle programs, including email, push, in-app messaging, and resurrection campaigns.
Support launches and expansion initiatives, including OpenArt Director, invite-code programs, and new markets, by owning growth instrumentation, funnel design, and reporting.
Work with founders and engineers to move quickly and ship with high autonomy.