Group Sales Manager
About The Position
The Group Sales Manager is responsible for direct sales activity and achieving designated revenue and room-night goals. The role develops assigned group markets, maintains and grows an account base to its maximum revenue potential, and generates new hotel business through prospecting, networking, and participation in select trade shows and sales missions. The position sells all areas and services of the hotel, develops client relationships, qualifies and follows up on leads, and negotiates rates and event pricing within established guidelines. The role also involves account development activities such as sales presentations, site inspections, client entertainment, and sales travel, while identifying market changes and opportunities to improve sales effectiveness. The position requires work authorization in the United States. The stated annual salary range is $90,000–$110,000.
Requirements
- 3–5 years of hotel group sales experience in the New York City market.
- Strong relationships with meeting planners for New York City group rooms and events.
- Bachelor’s degree or equivalent education.
- Self-starter with knowledge of the group sales process.
- Excellent verbal communication in English and online writing skills.
- Creativity and an innovative mindset; comfort presenting and pitching to meeting planners.
- Ability to make independent decisions about solicitation methods and management of sensitive and complex issues.
- Ability to work in a fast-paced, high-energy, stressful environment and flexibility to work some late nights and weekends.
- Excellent knowledge of current computer applications, including Word, PowerPoint, and Excel.
- Good knowledge of the hotel business and hotel operations.
- Authorization to work in the United States.
Responsibilities
- Manage designated group accounts in vertical and geographic markets to meet or exceed personal room-night and revenue goals.
- Maintain account relationships through client recognition, prospecting, and development of contacts.
- Develop assigned markets and assist with strategies and projects to maximize account revenue.
- Qualify group leads to identify business opportunities.
- Negotiate room rates, meeting-room rental, and food-and-beverage pricing within established guidelines, balancing client needs with revenue goals.
- Assist in establishing and completing assigned quarterly and yearly action plans.
- Sell all areas and services of the hotel.
- Prospect for new hotel business and generate revenue from those efforts.
- Target existing accounts and new clients during need periods to address revenue challenges.
- Follow up promptly on leads and maximize revenue potential.
- Manage account development activities, including sales presentations, site inspections, entertainment, and sales trips.
- Participate in relevant trade shows, conventions, and industry events.
- Travel and plan out-of-town sales activity.
- Identify key market changes and devise solutions to sell more effectively.
- Increase marketplace awareness through participation in professional, civic, and hospitality-industry organizations.
- Maintain thorough knowledge of the hotel’s competitive set and how to sell effectively against competitors.
- Refer leads to other Peninsula hotels globally.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
