Google Ads (PPC) Media Buyer
About The Position
Right Hook Digital is a global performance marketing agency serving eCommerce brands in sectors including fashion, health and fitness, and beauty. The agency is seeking a commercially minded Google Ads Media Buyer to support its growing Google team. This hands-on role involves managing and optimizing campaigns for a portfolio of eCommerce clients, taking ownership of day-to-day account health, analyzing performance, and contributing to campaign growth. The role works closely with the Head of Google and other Google Ads strategists, with mentorship and support available. It is fully remote, based in North or South America, with working hours of 9 a.m. to 5 p.m. across US time zones. Compensation is up to USD $25,000 per year. The engagement is full-time and contractor-based.
Requirements
- 2–4 years of hands-on Google Ads experience in eCommerce, with some agency or multi-client experience.
- Working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max, including how campaign types interact and how to prioritize them.
- Comfort managing accounts with meaningful ad spend and treating client budgets responsibly.
- Strong analytical instincts and ability to identify relevant questions from performance dashboards.
- Clear, confident written and verbal communication in English.
- Ability to work independently and proactively in a remote environment.
- Collaborative approach, including sharing wins, flagging concerns early, and contributing to the team.
Nice To Haves
- Experience with feed platforms such as DataFeedWatch.
- Cross-platform paid media experience, such as Meta or TikTok.
- Familiarity with Google Tag Manager and conversion tracking setup.
- Exposure to cross-channel campaigns alongside Meta or other paid platforms.
- Google Ads certifications in Search, Shopping, or Performance Max.
- Prior experience working with US- or AU-based eCommerce brands.
Responsibilities
- Assist Google Strategists with optimizing eCommerce campaigns across Search, Shopping, Performance Max, Display, Demand Gen, and Video.
- Own day-to-day account health, including budgets, pacing, performance monitoring, and proactive optimization.
- Build and launch campaigns, ad groups, and feed-based shopping structures.
- Conduct keyword research, search-term analysis, and ongoing keyword management.
- Develop and execute A/B tests for ad copy, bidding strategies, and audience segments.
- Collaborate with visual creators to brief and align on creative assets.
- Prepare insight-led performance reports and contribute to client-facing communications.
- Participate in internal strategy sessions and represent assigned accounts.
- Stay current on Google Ads platform updates, betas, and best practices, and share relevant insights with the team.
- Ensure compliance with Google Ads policies and ad approvals.
- Scale campaigns based on performance data and ROI goals.
- Troubleshoot tracking issues and manage tag implementation.
- Build and maintain product data feeds using DataFeedWatch and Google Merchant Center.
Benefits
- Fully remote and flexible work environment.
- Work alongside a high-performing global team.
- Collaborate with exciting, fast-growing eCommerce brands.
- Culture supporting innovation, learning, and personal growth.
- Opportunity for bonuses and long-term engagement.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
