Global Marketing Senior Director, CVRM
About The Position
AstraZeneca is seeking a Global Marketing Senior Director to lead global marketing strategy and execution for a product in Phase III development for resistant or uncontrolled hypertension, with potential expansion across cardiorenal diseases. The program includes a broad clinical development plan, including Phase III outcomes studies intended to demonstrate blood pressure reduction and organ protection. The role supports the commercial development of a lifecycle spanning seven indications and seven clinical trials over seven years. The successful candidate will develop patient- and HCP-centric strategies for Hard to Control Hypertension, drawing on patient needs, market insights, and knowledge of the cardiorenal landscape. The role involves collaboration with internal teams, market affiliates, healthcare professionals, advocacy groups, industry partners, and other external stakeholders to strengthen engagement, improve health outcomes, and support long-term relationships. The position is based in Boston, Massachusetts, reports to the Global Head of Marketing, and follows an in-person work expectation averaging at least three days per week in the office, with flexibility.
Requirements
- Bachelor’s degree.
- At least 10 years of pharmaceutical commercial experience.
- Expertise in developing and implementing patient strategy.
- Broad commercial experience, including pre-launch and launch.
- Experience with budget and expense management, business case development, and management and communication of brand performance.
- Evidence of developing compelling business cases.
Nice To Haves
- Advanced degree (MBA, MSc, or PhD).
- Expertise in cardiovascular, renal, and/or metabolic disease areas.
Responsibilities
- Develop and implement global marketing strategies for patients with Hard to Control Hypertension, aligned with corporate objectives.
- Conduct and use market research and patient insights to understand patient needs, behaviors, and barriers to treatment adherence.
- Shape product strategy in connection with disease-area strategies and insights in hypertension, chronic kidney disease, and heart failure.
- Collaborate with healthcare professionals, patient advocacy groups, and industry partners to co-create patient programs.
- Partner with Medical Affairs, Sales, Regulatory, and Communications teams to coordinate strategy implementation.
- Advance patient and HCP engagement through digital platforms, mobile applications, and telehealth solutions.
- Establish KPIs and metrics to evaluate program effectiveness and refine strategies.
- Ensure marketing activities comply with regulatory standards and ethical guidelines.
- Manage budgets for patient programs and pursue cost-effective strategies with maximum impact.
Benefits
- Eligibility for short-term incentive bonuses.
- Eligibility for equity-based awards for salaried roles.
- Qualified retirement programs.
- Paid time off, including vacation, holidays, and leaves.
- Health coverage.
- Dental coverage.
- Vision coverage.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
