GIS Industry Solutions Specialist - National Mapping and Charting

Esri • Redlands, CA

3d • Onsite

About The Position

Leverage National Mapping and Charting industry experience to identify, craft, and execute marketing campaigns that support targeted goals and objectives. Research and report on financial, technological, and other factors affecting National Mapping and Charting markets, and collaborate with internal stakeholders to define, execute, and measure national mapping, maritime, and aviation charting marketing plans.

Create and manage campaign tactics and internal communications, collaborate across Esri teams to deliver campaigns and qualified leads, and track campaign progress with Industry Managers and Marketing Specialists. Lead strategic industry positioning, contribute to industry-specific solutions and offers, and develop and maintain a National Mapping and Charting user community. Build deep GIS domain expertise and provide product demonstrations and industry expertise for press and analyst briefings, partner engagements, and customer meetings.

Requirements

• At least 5 years of experience working in the National Mapping and Charting industry.
• Knowledge of GIS and its application within National Mapping and Charting domains.
• Excellent written, verbal, and presentation communication skills.
• Highly organized, strongly self-motivated, and able to multitask amid shifting priorities.
• Quick learner with a positive attitude.
• Strong decision-making, problem-resolution, and creative-thinking skills.
• Team player with strong interpersonal skills.
• Ability and willingness to travel internationally.
• Bachelor's degree in marketing, GIS, geography, or a related field.

Nice To Haves

• Familiarity with Salesforce.
• Master's degree in marketing, GIS, geography, or a related field.

Responsibilities

• Create, manage, and execute campaign tactics and related internal communications to meet integrated campaign success goals.
• Develop campaign activities such as conferences, trade shows, seminars, webinars, workshops, collateral, web and social media, press media, and advertising.
• Collaborate with marketing, sales, product development, international distributors, training, and partner teams to deliver campaigns and qualified leads.
• Work with Industry Managers and Marketing Specialists to track campaign progress and steer activities in the right direction with internal and external customers.
• Research, evaluate, and lead strategic industry positioning for the National Mapping and Charting industry, validating it with internal and external experts.
• Collaborate with business development and professional services teams to identify industry-specific solution requirements and develop industry offers.
• Develop and maintain a National Mapping and Charting user community through printed material, online forums, and user groups.
• Develop GIS domain expertise and provide product demonstrations and industry expertise for press and analyst briefings, partner engagements, and customer meetings.

What This Job Offers

• Job Type: Full-time