Gift Shop Lead
About The Position
The Gift Shop Lead serves as Leader on Duty during assigned shifts, including opening or closing the store, and oversees daily Gift Shop and Tours operations. The role provides direction to team members, communicates sales goals and priorities, monitors performance, resolves customer and operational issues, and ensures adherence to company standards and procedures. The Gift Shop Lead manages beverage ordering and inventory data entry, receives and processes merchandise shipments, leads monthly inventory counts, and maintains accurate inventory records. The role also maintains visual merchandising standards and supports seasonal displays, product launches, promotional setups, markdowns, price changes, and signage. Additional duties include stocking and ordering supplies, coordinating Tour supply needs, attending operations meetings, assisting with private tours and other events, and monitoring and responding to the GLBCinfo inbox. The position also performs Gift Shop Associate responsibilities during scheduled sales-floor shifts. These include representing the Great Lakes Brewing Company brand, providing guest service and product recommendations, verifying identification when required, processing transactions and balancing cash drawers, answering phone calls, maintaining a clean and organized retail environment, completing inventory tasks, and reporting damaged or defective merchandise. Other duties and projects may be assigned.
Requirements
- At least 2 years of prior retail experience.
- Passion for craft beer.
- Solid verbal communication skills.
- Exceptional interpersonal and customer service skills.
- Ability to stay organized under pressure and make spontaneous decisions.
- Detail orientation and demonstrated ability to manage multiple tasks and troubleshoot when necessary.
- Comfort with Microsoft Office Suite.
- Ability to lift up to 60 pounds.
- Ability to work on feet for extended periods, up to 4 or more hours.
Nice To Haves
- Cicerone Level 1 Beer Server Certification within 90 days of hire.
- Bachelor’s Degree in a related field preferred.
Responsibilities
- Serve as Leader on Duty during assigned shifts, including opening or closing the store.
- Oversee daily Gift Shop and Tours operations; direct team members, communicate sales goals and priorities, monitor performance, resolve issues, and ensure adherence to company standards and procedures.
- Complete Gift Shop beverage orders two to three times per week and ensure proper beer rotation.
- Enter inventory data for beverage products.
- Receive and process merchandise shipments and lead their processing.
- Lead monthly Gift Shop inventory counts and maintain accurate records through data entry and inventory adjustments.
- Conduct regular visual merchandising audits and maintain Gift Shop display standards.
- Assist with merchandising, seasonal displays, product launches, and promotional setups.
- Support markdowns and price changes, maintain accurate pricing and promotional signage, and assist with updates.
- Keep supplies stocked and place supply orders as needed.
- Coordinate with the Lead Tour Guide to order necessary Tour supplies.
- Participate in Gift Shop and Tour Operations Meetings.
- Assist with Private Tours, Hop Colleges, and other events as needed.
- Monitor and respond to the GLBCinfo inbox.
- Represent the Great Lakes Brewing Company brand and provide an exceptional guest experience.
- Verify identification for guests who appear under age 30, in accordance with company policies and applicable laws.
- Greet guests, answer questions, and recommend beer, merchandise, tours, and brewery offerings.
- Process retail transactions, count and balance cash drawers, and follow cash-handling procedures.
- Answer incoming calls and direct inquiries to the appropriate department.
- Keep the retail environment clean, organized, and visually appealing by straightening merchandise, folding apparel, and restocking sales-floor inventory.
- Meet Gift Shop cleaning standards, including cleaning displays, glassware, counters, shelves, and windows; emptying waste receptacles; and vacuuming and mopping floors.
- Complete inventory-related tasks, data entry, and recordkeeping as needed.
- Inspect merchandise and beer for defects or damage; remove affected items from inventory, document issues, and communicate findings to management.
- Perform other duties and projects as assigned.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
