General Sales Manager

Williams Auto Group•Vestal, NY
•$100,000 - $150,000

About The Position

Williams Auto Group is hiring an energetic, passionate General Sales Manager to lead dealership sales operations. The role is part of a high-volume sales operation and involves managing new- and used-vehicle department managers, planning sales and financial objectives, overseeing inventory and merchandising, supporting advertising and promotions, developing sales personnel, reviewing deals and performance, and resolving customer complaints. The position is based in a fun, fast-paced environment focused on customers and the community.

Requirements

  • Ability to think critically.
  • Basic math skills.
  • Strong communication skills.
  • Ability to define problems and find solutions.
  • State Sales License.
  • Valid Driver's License.
  • High school diploma or general education degree (GED).

Responsibilities

  • Hire, train, supervise, and monitor the performance of new- and used-vehicle department managers.
  • Participate in preparing the annual dealership forecast by projecting unit sales, gross profits, expenses, and operating profits for the new- and used-sales departments.
  • Establish annual and monthly sales, gross-profit, expense, and operating-profit objectives with the new- and used-sales managers.
  • Ensure sales managers understand dealership policies, procedures, and sales systems.
  • Provide annual feedback to new- and used-vehicle department personnel during career development sessions.
  • Work with the dealer and general manager to determine appropriate days’ supply for new and used vehicles and acquire inventory accordingly.
  • Set standards for displaying, merchandising, and maintaining new and used vehicles, and establish procedures for disposing of over-aged vehicles.
  • Issue demonstrators, maintain appropriate dealership records, and check demonstrator condition monthly.
  • Audit used-vehicle repair orders as needed to ensure prompt reconditioning.
  • Meet with the general manager to review monthly forecasts, commission sheets, productivity reports, and department and salesperson profit performance.
  • Study local market conditions, demographics, and past sales history, and recommend advertising plans, promotions, staffing needs, lease promotions, and compensation plans to the general manager.
  • Conduct major sales promotions and advertising as needed, including classifieds, display ads, radio, and Internet advertising.
  • Approve sales incentives in writing before submitting them to the office.
  • Address customer complaints to ensure a high level of customer satisfaction.
  • Create systems for ongoing sales training, including weekly sales meetings.
  • Audit trade-in vehicle appraisals and attend auctions at least monthly.
  • Review and initial all deals before they are posted.
  • Facilitate new-vehicle pre-delivery with the service manager.
  • Ensure the facility is secure, well lit, and professional in appearance.
  • Attend managers’ meetings as requested.

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Professional development assistance
  • Referral program
  • Retirement plan
  • Vision insurance
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