General Manager - Ann Arbor

JETSET Pilates•Ann Arbor, MI

About The Position

JETSET Pilates is hiring a Founding General Manager to launch a new studio in Ann Arbor. The role partners closely with ownership to recruit and develop the team, build community excitement, establish operational excellence, and lead a successful studio opening. After launch, the General Manager leads daily studio operations, membership growth, team development, and the client experience. General Managers are expected to complete the JETSET Instructor Training Academy Program, teach an average of 6–8 classes per week, and maintain an active in-studio presence during at least 25 class times per week. The role may grow to include support for additional studio openings and multi-unit operations as JETSET expands.

Requirements

  • At least 3 years of operations or general management experience.
  • Proven experience building and leading high-performing teams.
  • Demonstrated initiative, problem-solving ability, and comfort working in an entrepreneurial environment where processes are still being developed.
  • Sales experience driving revenue targets and coaching others to meet them.
  • Ability to build reports, interpret data, and make metrics-backed decisions.
  • Strong organizational skills and ability to manage competing priorities while maintaining attention to detail.
  • Excellent communication and interpersonal skills.
  • Ability to travel for a 5-day Instructor training at a Regional Training & Support Center.
  • Ability to stand and move throughout the studio for extended periods.
  • Ability to lift up to 30 pounds.
  • Flexible availability to work mornings, evenings, weekends, and holidays as business needs require.

Nice To Haves

  • Operations or general management experience in boutique fitness, hospitality, or a luxury membership-model consumer service environment.
  • Experience leading teams across multiple locations or in a pre-opening context.
  • Hands-on experience in fitness instruction or coaching.
  • Passion for community building and understanding of the local wellness, fitness, and hospitality community.

Responsibilities

  • Execute local grassroots marketing initiatives before opening.
  • Build relationships with local businesses, influencers, and community partners.
  • Generate community awareness and excitement leading up to launch.
  • Build and manage a pipeline of prospective founding members.
  • Support local social media initiatives that drive awareness and membership growth.
  • Coordinate community events and pre-sale activations.
  • Recruit, hire, onboard, and develop the founding Instructor and Studio Lead team before opening.
  • Lead onboarding and operational training initiatives.
  • Foster a culture of accountability, collaboration, and hospitality.
  • Conduct regular coaching conversations and performance check-ins.
  • Partner with ownership on launch readiness.
  • Establish operational processes and studio workflows.
  • Build schedules, staffing plans, and operational standards.
  • Ensure opening day is executed successfully.
  • Coordinate vendor readiness, equipment setup, and operational logistics for the launch.
  • Drive founding membership sales and execute pre-sale and launch campaigns.
  • Coach the team on consultative sales techniques.
  • Monitor pre-sale conversion metrics, founding membership goals, and launch readiness KPIs.
  • Provide ownership with regular updates on launch readiness and business performance.
  • Identify opportunities to improve systems and processes.
  • Support future studio openings as the brand grows.
  • Lead ongoing day-to-day studio operations following the launch.
  • Complete the JETSET Instructor Training Academy Program, teach an average of 6–8 classes per week, and be present in the studio during at least 25 class times per week.

Benefits

  • Complimentary or discounted JETSET Pilates classes.
  • Paid time off (PTO).
  • Professional development opportunities.
  • Additional benefits, potentially including performance bonuses, health insurance, retirement plans, and other perks, may be offered depending on studio location.
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