General Manager - Italy

Artlist•Milan, MI

About The Position

Artlist is expanding internationally and establishing a local presence in key markets. The General Manager for Italy will be the first senior leader on the ground and will own Artlist’s business in Italy, build relationships with local companies, and develop long-term partnerships. This entrepreneurial role offers ownership of how Artlist grows in Italy from the start. The General Manager will lead the market’s strategy, revenue, and targets; create and execute a locally adapted go-to-market plan; develop customer and ecosystem partnerships; and represent Artlist in the Italian market. The role will also bring local market insights to headquarters to inform product, pricing, and marketing decisions, and build a local team as the business grows.

Requirements

  • Extensive experience in B2B sales, ideally in SaaS, technology, creative, media, or advertising agency settings.
  • Proven experience building or scaling a business in a new market, as a Country Manager, General Manager, or in a similar role.
  • An established network among senior decision-makers in Italy, such as CMOs and CEOs.
  • A track record of closing and growing enterprise deals and building long-term client relationships.
  • An entrepreneurial, hands-on approach and comfort starting from zero with a high degree of independence.
  • Excellent communication and presentation skills.
  • Fluency in Italian and English.
  • Experience working with a global headquarters across time zones and cultures.

Nice To Haves

  • Familiarity with generative AI tools and the creative content space.
  • Experience in advertising, agencies, or production.
  • Experience building and managing a local team.

Responsibilities

  • Own the business in Italy, including strategy, revenue, and targets.
  • Define and execute a local go-to-market plan adapted to the market’s needs and culture.
  • Build relationships with local businesses, from mid-size companies to large enterprises, and lead key deals end to end.
  • Develop long-term partnerships that drive adoption of Artlist’s solutions across client teams.
  • Identify strategic partners in the local ecosystem, such as agencies, resellers, and industry bodies.
  • Represent Artlist at industry events, in the media, and in the local creative and business community.
  • Bring market insights to headquarters to inform product, pricing, and marketing decisions.
  • Build and lead a local team as the business grows.
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