General Manager

Aparium Hotel Group • Fargo, ND

7d

About The Position

The General Manager leads the hotel’s operating strategy and ensures alignment with Aparium’s principles of translocal hospitality, intuitive service, and collaboration. The role is accountable for the guest experience, associate engagement, financial performance, and revenue generation, and requires active participation in hotel operations and leading by example. The General Manager balances the needs of Aparium Management and hotel ownership while working with headquarters on support, direction, approvals, and potential risks.

The General Manager is expected to build strong ties with the local community, understand neighborhood needs, and participate in boards, service projects, and events. The role also oversees talent selection and development, guides the executive team, reinforces company service philosophies, supports locally rooted food-and-beverage concepts, and uses guest and associate feedback to improve the hotel. The position drives profitability, sales and marketing effectiveness, revenue diversification, and balanced performance across people, product, and profit.

The role is based at the Jasper Hotel, a 125-room property in Fargo with 6,000 square feet of flexible event space, Rosewild Restaurant, a lobby lounge, and a café. The hotel is managed by Aparium Hotel Group. The position is exempt.

Requirements

• At least three years of experience as a General Manager in a full-service hotel within an upper-upscale or boutique-lifestyle company or property.
• Experience working for a boutique-style hotel company or independent hotel group.
• Bachelor’s degree or relevant related years of experience.
• Proficiency in English reading, writing, and verbal communication.
• Adaptable interpersonal skills for representing the hotel to local stakeholders, ownership, opinion makers, business executives, and employees.
• Ability to articulate perspectives and opinions with substance and clarity.
• Highly analytical approach and willingness to seek facts and input from others.
• Ability to build rapport and adapt communication and presentation styles to varied audiences.
• Collaborative approach to fact-finding and discovery, valuing others’ input and experience.
• Ability to drive results, influence others, execute strategy, and prioritize work.
• Ability to address strategic needs and participate directly in implementation.
• Integrity, discretion, and ability to maintain confidentiality.

Nice To Haves

• Secondary-language proficiency.
• Experience leading or participating in restaurant or hotel openings.

Responsibilities

• Collaborate with headquarters for support, clarification, direction, approval, and risk management, and balance the needs and direction of Aparium Management and hotel ownership.
• Own the short- and long-term profitability of the hotel; interpret profit-and-loss results to identify revenue opportunities and cost controls that improve GOP.
• Build relationships and connections in the local community, participate in local boards, community-service projects, and events, and stay informed about neighborhood needs.
• Attract and select qualified talent, develop and coach associates, and guide the executive team in developing their people and improving the work environment.
• Reinforce and model Aparium’s Art+Science principles and ensure translocal hospitality, intuitive service, and collaboration are implemented throughout the hotel.
• Create a food-and-beverage-driven environment; partner with food-and-beverage leaders on locally sourced, high-quality offerings that celebrate the hotel’s locality; and stay informed about operational details such as average checks, VIP reservations, events, costs, signature dishes, and beverage offerings.
• Encourage employees to use sound judgment to create thoughtful, authentic guest experiences; educate associates on Aparium’s service methods; uphold standards; and use guest feedback to improve service.
• Monitor employee engagement and guest feedback, respond urgently to TripAdvisor compliments and concerns, and apply the service-chain profit theory.
• Lead the executive team in achieving quarterly incentive metrics through balanced attention to people, product, and profit.
• Evaluate sales and marketing plans and yield-management efforts to diversify revenue sources and maximize relevant market segments.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager