General Industry Sales Manager

Novanta Inc.•Apex, NC

2d•Hybrid

About The Position

Build a career powered by innovations that matter! At Novanta, our innovations power technology products that are transforming healthcare and advanced manufacturing—improving productivity, enhancing people’s lives and redefining what’s possible. We create for our global customers engineered components and sub-systems that deliver extreme precision and performance for a range of mission-critical applications—from minimally invasive surgery to robotics to 3D metal printing. Novanta is one global team with over 26 offices located in The Americas, Europe and Asia-Pacific. Looking for a great place to work? You have found it with a culture that embraces teamwork, collaboration and empowerment. Come explore Novanta. Novanta is the world’s leading developer of robotic end of arm technologies. Novanta end-effectors enhance productivity and flexibility of robotic and automated solutions across a wide spectrum of industries through capabilities such as automatic tool changing, force-torque sensing, material removal, and more. Since 1989, our commitment to engineering excellence, superior quality, and customer-focused support drives us to innovate and continuously improve the most reliable automated solutions available. Summary As Field Manager, Sales, you will lead the General Industry Sales Team as a selling manager, driving both personal and team sales performance to achieve aggressive growth objectives. You will be responsible for identifying new opportunities, executing sales strategies, and growing existing accounts, while actively contributing to bookings through direct customer engagement. Your role will focus on ensuring strong team performance, developing efficient workflows, and leading through influence. You will collaborate cross‑functionally to execute commercial strategies and expand market presence.

Requirements

Proven field sales leadership experience managing and coaching geographically dispersed sales teams to achieve and exceed revenue, growth, and margin targets
Strong B2B sales and account management background, including new business development, key account expansion, and complex opportunity management
Bachelor’s degree in business, Engineering, or a related field
Demonstrated ability to execute sales strategy through data‑driven forecasting, pipeline management, and disciplined use of CRM and sales metrics
Customer‑centric mindset with the ability to uncover customer insights, apply VOC, and deliver differentiated solutions that create measurable value
Excellent leadership, communication, and influence skills, capable of motivating teams, aligning cross‑functional stakeholders, and leading through change
Ongoing sales, product, and leadership training with high learning agility to adapt quickly in dynamic, competitive market environments

Nice To Haves

advanced certifications or MBA a plus
experience with Salesforce a plus

Responsibilities

Serve as the selling manager for the General Industry Sales Team, carrying revenue responsibility in addition to team leadership
Lead, coach, and develop a team of sales professionals to consistently achieve revenue targets
Identify and pursue new business opportunities while managing and growing existing key accounts
Develop and maintain strong relationships with key customers, partners, and internal stakeholders
Monitor and analyze sales metrics to identify trends, risks, and areas for improvement
Allocate resources and collaborate cross‑functionally to execute sales strategies and drive business objectives
Support new product introduction (NPI) commercialization and achieve NPI sales targets
Drive team engagement, performance, and retention
Build and lead high‑performing, inclusive teams by setting clear expectations, empowering individuals, and driving accountability, engagement, and retention
Championing customer value and innovation by leveraging VOC, market insight, and business acumen to deliver differentiated solutions and anticipate emerging trends
Drive strategic execution and results through strong prioritization, data‑driven decision‑making, execution rigor, and agility in complex, fast‑changing environments