Franchise Marketing Representative

San Antonio Spurs Sports & Entertainment•San Antonio, TX
•Onsite

About The Position

The Franchise Marketing Representative supports the planning, coordination, and execution of marketing initiatives for the Austin Spurs and San Antonio FC to drive brand awareness, fan engagement, and revenue opportunities. The role contributes to marketing campaigns, community and promotional events, game-day execution, grassroots initiatives, and special projects, working cross-functionally with Marketing, Sales, Social, Communications, and Basketball/Soccer Operations. The position is based in San Antonio, with regular travel to Austin/Cedar Park as needed. Its primary franchise focus shifts seasonally between the Austin Spurs and San Antonio FC based on business needs and team schedules. The employee is expected to demonstrate alignment with SS&E’s core values and mission, collaborate with internal and external community members, and pursue ongoing development.

Requirements

  • Current college student or recent graduate pursuing or holding a degree in Marketing, Business, Sports Management, Communications, or a related field.
  • Proficiency in Microsoft Office, including Excel, Word, and PowerPoint.
  • Working knowledge of graphic design tools such as Adobe Creative Suite, Canva, or similar platforms.
  • Ability to work flexible hours, including evenings, weekends, and holidays, based on game and event schedules.
  • Regular travel between San Antonio and the Austin/Cedar Park market is required based on team schedules, games, events, and other business needs.
  • Ability to work extended periods seated at a desk and using a computer.
  • Ability to move throughout office, arena, stadium, and event environments.
  • Ability to occasionally lift, carry, or move marketing materials, promotional items, and event supplies up to 25 pounds.
  • Ability to work outdoors for games, events, and community activations, including in varying weather conditions.

Responsibilities

  • Support planning and execution of Austin Spurs and San Antonio FC marketing initiatives, events, and promotional opportunities.
  • Provide game-day marketing support, including setup, activation execution, coordination, and post-event follow-up.
  • Oversee Austin Spurs and San Antonio FC jersey auctions through DASH, including auction setup, coordination, promotion, and tracking.
  • Assist with drafting and scheduling fan communications for both franchises, including fan club messaging, app notifications, and other direct-to-fan communications.
  • Assist with creating and updating marketing graphics and promotional materials for team events, campaigns, and activations.
  • Maintain marketing files, trackers, recaps, and other departmental reporting tools.
  • Collaborate with Marketing, Sales, Social, Communications, and Basketball/Soccer Operations to support franchise priorities.
  • Perform other duties and special projects as assigned.
  • Demonstrate alignment with SS&E’s core values and mission, collaborate with internal and external community members, and demonstrate ongoing development.
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