Franchise Business Coach

RemotelyHR•San Diego, CA

6d•$90,000 - $102,000

About The Position

The Franchise Business Coach (FBC) owns the franchise owner relationship from grand opening throughout the life of the business. This role combines business operations coaching and mentorship, supporting both franchisees’ businesses and their development as leaders. The FBC uses disciplined EOS® coaching, structured field visits, and performance management to help owners translate training and company systems into successful execution, meet operational standards, and build the businesses and lives they want. The FBC is accountable for franchisee success in the post-opening phase, running the coaching cadence, systems, and accountability structures that help new boutiques become thriving businesses. The role supports owners toward growth and multi-unit readiness, while delivering a thoughtful, organized, elevated, and relationship-driven coaching experience consistent with the French Florist brand. Reporting to the VP of Franchise Operations, the FBC partners with the Opening team, Learning & Development, Product, Supply Chain, Finance, Marketing, and Compliance. The role involves extensive travel across an assigned territory, regular on-site visits, business reviews, training reinforcement, and support for store openings and brand events.

Requirements

At least 5 years of experience in multi-unit operations, franchise consulting, business coaching, or a related field.
Hands-on experience running EOS® is required, or comparable operating-system experience with the ability to certify quickly.
Demonstrated experience analyzing financial and operational performance data to drive decisions.
Experience working in or supporting a franchise, multi-location, retail, or hospitality business model.
Track record of building trust-based relationships with business owners or senior stakeholders.
Willingness and enthusiasm to travel extensively, 50% or more, across an assigned territory.
Ability to hold people accountable while providing genuine support.
High emotional intelligence and executive presence to earn credibility with business owners.
Strong financial and business acumen, including comfort working with and coaching from a P&L.
Self-starter able to work autonomously, travel, and bring structure to ambiguity.
Strong attention to detail and follow-through.
Ability to translate franchisee challenges into repeatable coaching plans and actionable next steps.
Ability to sit and work on a computer for extended periods, stand and walk through retail boutiques for extended periods, and communicate effectively by video conference, phone, and in person.
Valid driver's license and ability to operate a motor vehicle for business travel.

Nice To Haves

Bachelor’s degree preferred, or equivalent professional experience.
Experience with EOS software such as Ninety.io or Bloom Growth, and standard business tools such as CRM, LMS, and reporting dashboards.
Growth mindset and investment in the success of the brand, franchisees, and personal development.
Care deeply about the client experience and uphold that standard in interactions with franchisees.

Responsibilities

Serve as the primary business coach and trusted advisor for an assigned portfolio of franchise owners.
Run EOS® disciplines in the field, including quarterly and annual planning, scorecards, Rocks, and issue-solving, using EOS software to track progress.
Translate company systems, training, and standards into successful day-to-day business execution.
Facilitate direct, supportive accountability conversations focused on outcomes.
Own and maintain a territory performance dashboard, providing forecasts, performance summaries, risk flags, and recommendations to the VP of Franchise Operations.
Conduct regular on-site visits, business reviews, and operational assessments across the assigned territory.
Host structured pre- and post-visit meetings with agendas, documented outcomes, and action plans.
Evaluate client experience and operational execution against brand standards, and coach owners and teams to close gaps.
Provide hands-on support during new store openings and key brand events.
Analyze KPIs, income statements, and other financial data to identify opportunities to improve profitability and cash flow.
Develop and drive action plans to improve revenue, margin, and operational efficiency.
Monitor franchisee performance against benchmarks and escalate significant concerns when needed.
Partner with Compliance and Finance on documentation, collections, and compliance needs.
Reinforce operational standards and training through coaching, observation, and in-field practice.
Monitor required learning pathways and certifications, and assess retention during site visits.
Identify learning gaps and communicate recommendations to Learning & Development.
Support the transition from pre-opening training to confident, independent post-opening operations.
Understand each owner's goals, motivations, and definition of success, and connect day-to-day execution to their business and personal ambitions.
Build high-trust relationships and practice candid, supportive communication about issues affecting owners' success.
Coach owners as leaders, helping them grow, delegate, build teams, and lead their boutiques, while remaining within the role of a business coach.
Provide attentive, responsive support to franchisees and serve as a first point of contact, resolving questions and concerns or escalating them promptly.
Bring field insights, franchisee feedback, and emerging trends to HQ to improve playbooks, systems, and support.
Partner with Marketing to help franchisees test and refine local marketing and revenue strategies, and share effective approaches systemwide.
Contribute to HQ's understanding of franchisees' field experience.