Founding Marketer

Virio•San Francisco, CA

2d•Onsite

About The Position

Virio is building the next-generation B2B GTM stack. Backed by investors and operators from LinkedIn, YouTube, HubSpot, Rippling, and Google, we help the fastest-growing B2B companies go to market through executive-led content that drives revenue. We are now looking for a Founding Marketer to own and scale all revenue-driving growth initiatives across marketing, demand generation, and go-to-market systems.

Requirements

Deep marketing & sales expertise - You've owned growth at a high-velocity B2B company and have a proven track record of turning strategy into revenue
Rev ops & systems fluency - Hands-on experience owning marketing and revenue operations infrastructure, including CRM, attribution, and automation tooling
Multi-channel execution - Proven ability to run and optimize across paid, organic, content, outbound, and event channels simultaneously
PM-adjacent product thinking - You think in experiments, roadmaps, and iteration loops - building growth like a product
Analytics-first mindset - Deeply data-driven with the ability to build and interpret funnel models, cohort analyses, and attribution frameworks
Early-stage comfort - You've scaled growth in a startup environment where you were simultaneously strategist, builder, and executor
Modern GTM tooling - Fluent in tools like HubSpot, Clay, Apollo, LinkedIn, Notion, and relevant analytics platforms
B2B SaaS buyer expertise - Deep understanding of founders and GTM leaders as core buying personas

Nice To Haves

High agency & execution bias - Takes action immediately without waiting for direction or perfect information
Revenue obsession - Focused on pipeline quality, velocity, and downstream revenue impact - not impressions or clicks
Comfort with ambiguity - Energized by uncertainty and motivated by building from scratch in a fast-moving environment
Direct, accountable communication - Values clarity, speed, and full ownership in every interaction
Low ego & relentless follow-through - Takes complete responsibility and executes without excuses

Responsibilities

Own the full growth engine - demand gen, content distribution, paid, SEO, events, and partnerships
Define and instrument the funnel from awareness to closed revenue - and be accountable to the numbers
Run fast experiments across channels, messaging, and audiences and turn results into repeatable playbooks
Own the marketing and rev ops tech stack - tooling, attribution, and data infrastructure
Align closely with Sales Development and AEs to connect inbound and outbound into one cohesive motion
Build and manage a lean, high-output team of marketers and growth operators

Benefits

Work directly with the CEO
Competitive total compensation aligned to impact and ownership
Meaningful equity upside as part of the founding team
Medical, dental, and vision insurance
401(k) plan
All working meals covered
Relocation support for San Francisco
Company-wide annual off-site
High ownership, high trust, and fast career progression alongside world-class client partners
In-person culture with deep commitment to excellence