About The Position

Adaption is building intelligence that companies own and that improves every time it runs. The Founding Growth Marketer will own the growth engine that turns attention into users across paid acquisition, SEO and AEO, lifecycle marketing, launches, and analytics. This is a hands-on, versatile role focused on building repeatable marketing engines that make Adaption a top choice for enterprises seeking to own and build intelligence. The role calls for a creative, data-driven marketer who takes end-to-end ownership and can move quickly. The successful candidate will combine analysis, strategy, and execution to drive adoption, user growth, and revenue while collaborating with product, research, community, events, and DevRel teams.

Requirements

  • 2 to 5+ years of experience in growth, performance, or lifecycle marketing; experience at an AI, developer-tools, or technical B2B startup is preferred.
  • Track record of scaling performance marketing across channels and markets and delivering incremental user and revenue growth.
  • Strong analytical, strategic, and operational abilities.
  • Excellent brief-writing and creative-feedback skills, with the ability to improve content quality while preserving authenticity.
  • Strong writing skills across social posts, conversion copy, and clear emails while maintaining brand voice.
  • Experience implementing growth and marketing projects end to end and being accountable for ROI.
  • Adaptability and willingness to operate in a fast-moving company and ship and iterate quickly.
  • Collaborative approach and willingness to contribute bold ideas.

Nice To Haves

  • Experience at an AI, developer-tools, or technical B2B startup.

Responsibilities

  • Own the experimentation engine end to end: identify opportunities in funnel and product data, design experiments and tracking, and run weekly reporting that informs decisions.
  • Lead growth for research and product launches, using website optimization, lifecycle programs, and organic social experiments to drive measurable adoption.
  • Manage Adaption’s X and LinkedIn channels, including launch posts, research highlights, and community moments.
  • Partner with community, events, and DevRel teams to develop strategies that turn hackathons and Discord activity into repeatable growth loops.
  • Own acquisition channels end to end, including paid search, paid social, and sponsorships, with targets for signups, activation, and cost per acquisition.
  • Build repeatable systems for sourcing pipelines, rate benchmarks, briefs, and reporting so programs can scale.
  • Implement growth and marketing projects from start to finish and take accountability for their ROI.
  • Move quickly to ship and iterate on messaging, and contribute wherever work can move the needle.

Benefits

  • Flexible work arrangements, including in-person collaboration in the Bay Area, a distributed global-first team, and team offsites.
  • Annual travel stipend to explore a country the employee has never visited.
  • Weekly meal allowance for take-out or grocery delivery.
  • Comprehensive medical benefits.
  • Generous paid time off.
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