Floating Leasing Manager

B.HOM Student Living•Des Moines, IA

11d•$29 - $31•Onsite

About The Position

The Floating Leasing Manager manages and oversees marketing and leasing functions and strategies for assigned properties. The role is responsible for meeting occupancy and resident-retention goals and ensuring leasing team members meet established targets and follow company marketing and leasing policies. The manager provides strong service to internal and external customers and represents the company professionally and courteously. This role creates and tracks marketing plans, analyzes university and community market trends, supports the hiring and development of leasing staff, oversees leasing files and reporting, builds relationships with college and university representatives, and participates in leasing and marketing activities. The position floats between sites and may travel up to 100% of the time as scheduled. The work schedule is 8 a.m.–5 p.m., Monday through Friday, or as needed to meet business needs.

Requirements

At least 3 years of onsite leasing or marketing experience in student housing.
Demonstrated experience using Entrata to manage leads, marketing communications, and community content.
Strong sales and closing skills.
Excellent organizational and customer-service skills.
Valid driver's license.
Positive, motivating, and team-oriented attitude.
Strong communication skills.
Desire to excel in a competitive environment.

Nice To Haves

Previous leasing experience preferred.
MS Office Word and Excel experience preferred.

Responsibilities

Create, implement, evaluate, and track weekly, monthly, and annual marketing plans based on occupancy goals and market conditions; adjust plans as needed.
Analyze university and community market trends to identify marketing opportunities.
Assist the General Manager with hiring, training, supervising, and coaching leasing team members and Community Ambassadors.
Develop and lead training programs covering leasing, tours, and customer-service expectations; create and manage leasing team schedules.
Review and approve leasing files for accuracy and completeness.
Manage regular reporting, including annual market analysis of enrollment, housing facilities, campus calendars, admission standards, and new or planned housing developments.
Create and oversee marketing opportunities tied to campus calendars, including housing fairs, homecoming, student club events, and other organization events.
Manage relationships with college and university representatives to market to new student groups.
Participate in leasing and marketing activities, including sales calls, tours, and property presentations.
Ensure model units and tour areas are ready to show, and manage content and availability for marketing materials and advertising sources.
Maintain working knowledge of leasing units and documents in accordance with company and Fair Housing guidelines.
Execute lease renewals to maximize resident retention.
Understand and qualify prospective residents.
Inspect pre-leased apartments before scheduled move-in dates and coordinate changes regarding resident move-outs.
Maintain a closing ratio of at least 40% and shopping-report results of at least 80%.
Understand the community, specials, and floor plans; maintain waiting lists of prospective residents.
Shop competitive properties to stay informed about industry trends.
Track vacant-unit status, inspect pre-leased apartments, and secure lease renewals to support satisfactory property cash flow.
Travel to other sites as scheduled, up to 100% of the time.
Perform other duties as assigned.