Fire Alarm Sales Executive

Encore Fire Protection•Baltimore, MD

About The Position

Encore Fire Protection is hiring a Fire Alarm Sales Executive to sell fire alarm and life safety solutions to commercial, industrial, and institutional customers. The role focuses on winning new installations, system upgrades, panel replacements, repairs, and retrofits based on inspection findings and deficiencies. This is a consultative, technical sales position involving customer site visits, needs assessment, solution recommendations, pipeline development, proposal preparation, and coordination with design, project, and service teams. The Sales Executive works with building owners, facility and property managers, general contractors, and other customer contacts to help ensure buildings are safe and code-compliant. The role includes interpreting plans and specifications, preparing scopes and pricing, understanding relevant fire codes and AHJ requirements, negotiating contracts, closing sales, maintaining customer relationships, and documenting activity and forecasts in the CRM. Compensation ranges from $80,000 to $100,000, commensurate with experience, with the opportunity to earn performance-based bonuses. Encore describes a results-focused, people-oriented culture, provides access to web-based productivity tools, and offers medical, dental, and vision coverage, a Fidelity 401(k) with company match, and company-paid life insurance.

Requirements

  • 5–10 years of experience selling fire alarm, life safety, low-voltage, or similar technical systems to commercial customers.
  • Working knowledge of fire alarm systems and NFPA 72.
  • Ability to read and interpret plans, specifications, and scopes of work.
  • Proven record of prospecting, building a pipeline, and closing sales.
  • Strong proposal, pricing, and negotiation skills.
  • Strong communication and relationship-building skills with customers, contractors, and internal teams.
  • Self-motivated and organized, with the ability to manage multiple opportunities at once.
  • Comfort using CRM and standard office software.
  • Valid driver's license; the role involves driving to customer sites and meetings.

Nice To Haves

  • NICET certification in Fire Alarm Systems.
  • Existing relationships with general contractors, property managers, facility managers, or AHJs in the market.
  • Experience with multiple fire alarm panel manufacturers and platforms.
  • Background as a fire alarm technician, designer, or estimator before moving into sales.
  • Experience selling service agreements, inspection programs, or recurring-revenue work alongside project sales.

Responsibilities

  • Identify and pursue new fire alarm opportunities, including new construction, system replacements, upgrades, and tenant improvements.
  • Build and manage a sales pipeline through outreach, networking, referrals, and relationships with general contractors, property managers, and facility teams.
  • Grow existing accounts by turning inspection findings, deficiencies, and aging systems into repair and retrofit opportunities.
  • Meet or exceed sales targets and pipeline goals.
  • Visit customer sites to assess existing fire alarm systems, understand customer needs, and define the scope of work.
  • Use working knowledge of fire alarm systems, including control panels, initiating and notification devices, and system monitoring.
  • Read and interpret plans, specifications, and bid documents to prepare accurate scopes and pricing.
  • Prepare and present clear, competitive proposals and quotes with sound margins.
  • Apply NFPA 72, applicable building and fire codes, and local authority having jurisdiction requirements to projects.
  • Advise customers about code requirements, system options, and the value of compliance.
  • Negotiate pricing, terms, and contracts and close deals while protecting customer relationships and company margins.
  • Follow up with customers, keep them informed, and build relationships that generate repeat business and referrals.
  • Coordinate with design, project management, and service teams to hand off sold work with complete scope, accurate pricing, and clear customer expectations.
  • Support smooth project starts and remain engaged with customers through delivery.
  • Maintain accurate CRM records of opportunities, quotes, and customer activity, and provide regular pipeline and forecast updates to leadership.

Benefits

  • Performance-based bonuses tied to personal effectiveness and contributions to the team.
  • Medical, dental, and vision coverage.
  • Fidelity 401(k) plan with company match.
  • Company-paid life insurance policy of $50,000.
  • Access to leading-edge web-based productivity tools.
  • Branded Encore swag and a casual dress environment on most days.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service