Field Sales Professional - Binghamton, NY

Varsity Brands•Binghamton, NY
•$60,000 - $70,000•Hybrid

About The Position

BSN SPORTS is seeking a Field Sales Professional to serve as a consultative sales partner to schools, club and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs in the assigned Binghamton, New York territory. The role manages the full sales cycle, from prospecting and lead generation through account management and post-sale service, while providing support that helps coaches and program leaders simplify their operations. The position uses CRM tools, data insights, and territory planning to identify growth opportunities, expand sales across multiple sports within existing accounts, and build a pipeline of new business. It is a hybrid, home-office and field-based role requiring the employee to live in or near the territory and travel locally 2–5 or more days per week. Hours vary with customer needs; evenings and weekends may be required. Some out-of-area and overnight travel may also be expected.

Requirements

  • At least 3 years of B2B outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
  • Associate’s degree or equivalent work experience.
  • Strong self-direction and ability to work autonomously.
  • Excellent problem-solving, organizational, and multitasking skills.
  • Excellent verbal and written communication skills.
  • Strong prioritization and time-management skills.
  • Intermediate proficiency with Microsoft Word, Excel, PowerPoint, and CRM.
  • Maintain a distraction-free in-home office environment.
  • Reliable vehicle, valid driver’s license, auto insurance, and satisfactory driving record.
  • Must live in or near the assigned territory full-time.
  • Must be able to travel locally within the territory 2–5 or more days per week.

Nice To Haves

  • Bachelor’s degree preferred.
  • B2B outside sales experience in sporting goods preferred.

Responsibilities

  • Provide consultative customer service to coaches across the assigned territory.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify leads through cold-calling and lead-generation campaigns.
  • Use CRM functions for prospecting, account management, and activity tracking.
  • Grow sales in existing accounts by serving all sports and levels.
  • Use data-driven business intelligence to identify prospect trends and opportunities.
  • Manage an account list and travel to customer locations within the assigned territory.
  • Support customers throughout the sales cycle, including post-sale service.

Benefits

  • Comprehensive health care benefits
  • HSA employer contribution and FSA opportunities
  • Wellbeing program
  • 401(k) plan with company matching
  • Company-paid life, AD&D, and short-term disability
  • Generous My Time Off and paid holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to financial coaching and a member-owned credit union
  • St. Jude partnership and volunteer opportunities
  • Employee discounts on personal apparel and equipment
  • Unlimited commission potential
  • Comprehensive sales training program
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