Field Sales and Marketing Specialist- San Diego, CA
About The Position
The Field Sales and Marketing Specialist activates grassroots product demonstration events and sells products through the Mobile Hit Lab. The role coordinates field demonstrations of new and existing Easton/Rawlings Baseball and Softball products and supports the Product and Brand teams with player feedback, social media support, and product insights. The position is based in the San Diego, California region and reports to the MHL Manager. The specialist coordinates grassroots event schedules and activations, attends events to sell products to players, parents, and coaches, and organizes the Mobile Hit Lab’s fall and spring tours to maximize on-field exposure and exclusive product use. The role builds local relationships with baseball and softball players, tournament directors, and teams to test and promote products. It also contributes player-feedback reports and surveys, supports key retail partners, provides on-field insights for product development, and assists with brand storytelling, sales initiatives, and social media and digital campaigns. Travel and work from the road are required approximately 50% of the year. The role involves indoor and outdoor work in generally pleasant, comfortable surroundings, with minimal exposure to injury or other hazards. Some physical effort is required for setup and teardown of company marketing tools. Work may involve sitting or standing, regular freedom of movement, and handling light materials. Extensive travel is required.
Requirements
- Bachelor’s degree in marketing or a related field, or 2 to 4 years of related experience.
- Extensive relationship-building experience with Travel Baseball and Softball.
- Ability to travel and work from the road approximately 50% of the year.
- High level of organization.
- Excellent verbal and written communication skills and attention to detail.
- Ability to understand challenges and concerns clearly and develop resolutions.
- Ability to work independently and cooperatively in a diverse group.
- High degree of professionalism and confidentiality.
- Proficiency with Microsoft Office applications.
Responsibilities
- Lead the coordination and organization of the grassroots event schedule and activations.
- Attend events and sell products onsite to players, parents, and coaches.
- Assist the Team Sales Director with coordinating grassroots partnerships and opportunities to demonstrate products and facilitate the Mobile Hit Lab.
- Manage and organize the Mobile Hit Lab for fall and spring tours to maximize on-field exposure and exclusive product use.
- Develop local relationships with baseball and softball players, tournament directors, and teams to routinely test and promote Easton/Rawlings products in the field.
- Assist the Team Sales Director and Category Management teams with developing reports and surveys to organize and communicate player feedback.
- Assist the local Team Sales Representative in providing additional support to key retail partners.
- Work with Category Management teams on product development initiatives and timelines, providing on-field product insights.
- Assist the Sales/Marketing team with Mobile Hit Lab objectives, including brand storytelling and sales-driving initiatives.
- Assist the Brand Marketing team with social media and digital campaigns.
- Perform other duties and responsibilities as needed.
Benefits
- Comprehensive medical, dental, and vision plans
- Company-paid life and disability insurance
- Paid parental leave
- Employee Assistance Program
- 401(k) with company match and immediate vesting
- Paid time off
- Paid holidays
- Opportunities for advancement
- Employee discount program
- Commission
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
