Field Marketing Representative

2020 Companies•Lexington, KY

About The Position

2020 Companies is hiring full-time Field Marketing Representatives to represent a nationally recognized premium tobacco brand at retail locations throughout an assigned territory. Representatives engage adult consumers through one-on-one conversations, introduce brand offerings, gather feedback, and distribute approved promotional offers. The role involves scheduled retail activations, frequent travel, and direct interaction with consumers in convenience store and retail environments. Each retail activation typically involves approximately four hours of consumer engagement, feedback collection, and brand promotion. This position suits outgoing, confident people who enjoy meeting new people and creating positive customer experiences. Tobacco industry experience is not required. Representatives use mobile applications and reporting tools to document activity and complete surveys, and work independently with little direct supervision.

Requirements

  • High school diploma or equivalent.
  • At least 21 years of age.
  • Excellent verbal communication and interpersonal skills.
  • Strong presentation and relationship-building abilities.
  • Comfort approaching and engaging consumers in a retail environment.
  • Professional appearance and demeanor.
  • Self-motivated and able to work independently.
  • Strong organizational and time-management skills.
  • Ability to use mobile applications and reporting tools.
  • Reliable transportation and a valid driver's license.
  • Ability to stand for extended periods and remain active throughout scheduled events.
  • Ability to lift and carry up to 30 pounds.
  • Ability to follow compliance requirements and accurately represent brand messaging and promotional offers.

Nice To Haves

  • Previous experience in brand ambassador, retail sales, customer service, hospitality, event marketing, or promotional marketing roles.

Responsibilities

  • Conduct scheduled retail activations within an assigned geographic territory.
  • Engage adult tobacco consumers in meaningful, compliant conversations about tobacco products.
  • Verify age eligibility and ensure interactions comply with company policies, local regulations, and program guidelines.
  • Administer consumer surveys and accurately collect market feedback and insights.
  • Distribute approved promotional materials and consumer offers, including coupons and incentives.
  • Educate consumers on available promotions.
  • Encourage purchase consideration through consultative consumer engagement.
  • Build positive relationships with retail personnel and store management.
  • Document activity results, consumer interactions, and survey completion through designated reporting systems.
  • Maintain program materials, displays, and activation assets in a professional manner.
  • Travel throughout the assigned territory to support scheduled retail visits and events.

Benefits

  • Weekly pay.
  • Mileage reimbursement and paid travel time.
  • Next-day pay on demand through DailyPay.
  • Eligible for medical, dental, and vision benefits.
  • Eligible for a 401(k) with company matching.
  • Scholarship opportunities.
  • Employee Assistance Program.
  • Paid Time Off.
  • Paid holidays.
  • Personal development opportunities and professional stretch assignments.
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