Field Marketing Manager (Growth Verticals)

Egnyte•Remote, United States

11d•$80,000 - $90,000•Remote

About The Position

Egnyte is looking for a Manager of Field Marketing to join our Growing Verticals go-to-market efforts. This is a high-impact, individual contributor role that sits at the intersection of strategy and execution—and at the forefront of defining where Egnyte grows next. You’ll be equally comfortable analyzing market signals to shape a long-term vertical bet and rolling up your sleeves to run the programs that bring it to life. You will work closely with our vertical leaders to design & implement the strategy for identifying and activating growing verticals.

Requirements

5-7+ years in Field Marketing experience.
Proven ability to operate as a strong individual contributor owning strategy and execution end-to-end.
Experience building and running programs that drove significant pipeline.
Ability to work cross-functionally without direct reports.
A 'Hub' mentality: ability to see how moving parts of a multi-vertical team fit together and connect growth signals, field activity, and operational rhythm.
A Systems Mindset: instinct to understand and fix messy processes by building templates or workflows.
Practical knowledge of AI, Salesforce, event platforms, and tools like Outreach.
Excellent communication skills, with the ability to present growth theses to Sales Leadership and execute program details.
Build trust with Sales teams by acting as a partner.
Comfort with numbers and data analysis, including VLOOKUPs and pivot tables.
Familiarity with terms like pipeline sourced, cost per op, and conversion velocity.

Responsibilities

Identify emerging industries and account segments with growth potential using data from Sales, Product Marketing, and external market signals.
Build and execute targeted strategies to drive accelerated pipeline growth in identified focus areas.
Develop and run programs to activate focus areas, including executive roundtables, industry-specific digital campaigns, intimate dinners, and account-based activations.
Partner with the Channel team to leverage the partner network for expanded reach.
Develop standardized 'Event-in-a-Box' frameworks for consistent event quality across the team.
Utilize AI tools and the core tech stack (Splash, Cvent, Outreach, iCapture) to improve efficiency, surface insights, and accelerate lead follow-up.
Identify and implement smarter ways to run programs and drive growth through technology.