Field Marketing Manager

Serval • San Francisco, CA

1d • $125,000 - $200,000 • Hybrid

About The Position

The Field Marketing Manager will work closely with Sales to bring field programs to life across segments and execute account-based marketing (ABM) plays for important accounts. This is a hands-on role for someone early in their career who is eager to learn fast, get creative, and see their work directly open doors and move deals forward. The role offers real ownership from day one, plus coaching and room to grow. As the West Coast presence expands, so will the scope, budget, and responsibility of this role.

Requirements

• 1-2 years of experience in field, event, growth, or ABM marketing (internships and adjacent roles count).
• Familiarity with, or eagerness to quickly learn, tools like Salesforce, HubSpot (or similar), and intent platforms (6sense, Demandbase, or similar).
• Strong organizational skills and attention to detail - you can juggle multiple events and deadlines without dropping the ball.
• Comfort with data: you can pull basic reports, read metrics, and use them to make decisions.
• A collaborative style that earns trust with Sales and marketing teammates quickly.
• Comfortable moving fast, experimenting, and adjusting in real time.
• A creative thinker who can turn a rough goal into a concrete plan and follow through on execution.
• Comfortable with roughly 25% travel, up to 50% seasonally.

Nice To Haves

• Exposure to marketing toward IT, Engineering, or Security audiences.
• Experience supporting events or campaigns in a B2B or startup environment.

Responsibilities

• Help plan and run field marketing experiences - regional dinners, happy hours, hackathons, and other creative moments - that connect to active opportunities and target accounts.
• Support ABM programs for key accounts across channels: direct mail, events, digital, gifting, and content.
• Own the logistics and execution of field events end to end: venues, vendors, invites, registration, on-site coordination, and follow-up.
• Partner with Sales to understand territory priorities and account dynamics, and make sure every program ties back to pipeline.
• Track program impact - account engagement, attendance, pilots started, and pipeline influenced - and share what you're learning.
• Bring ideas to the table. Test new tactics, push boundaries, and help us stand out.

Benefits

• Impact: Be a key player in shaping the success of our product and company.
• Growth: Build a fundamentally new AI product offering with the support of our experienced team and investors. Grow rapidly with the company.
• Culture: Join a culture that values innovation, ownership, accountability, and fun.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed