Field Activation Manager

Gruppo Montenegro•Los Angeles, CA
•Onsite

About The Position

Gruppo Montenegro is seeking a Field Activation Manager based in the Los Angeles area to oversee brand and sales activities for the Montenegro Portfolio with key accounts in the region. The role focuses on building strong, personal relationships with channel stakeholders and developing business opportunities, particularly in the On Trade channel. The position involves evening and night hours in a dynamic work environment.

Requirements

  • 2–3 years of experience within a structured spirits company, such as a brand owner, distributor, or importer.
  • Background in spirits advocacy, brand education, and trade engagement.
  • Understanding of beverage, wine, and spirits On Trade and Off Trade channel dynamics.
  • Strong interpersonal skills for working with internal and external stakeholders.
  • Creative thinking and problem-solving skills.
  • College degree.
  • Resident of LA County.
  • Driver's license.
  • Willingness to work evening and night hours.

Responsibilities

  • Achieve depletion targets in the assigned territory through consistent, appropriate brand-building activities.
  • Analyze sales trends for assigned brands using sell-in and sell-out data.
  • Build strong relationships with strategic outlet owners and bartenders to apply and develop trade marketing guidelines.
  • Manage the annual plan and track spending monthly to ensure it stays within budget.
  • Follow management-established policies, procedures, and schedules.
  • Evaluate business opportunities and help management identify and develop opportunities for the sales team, mainly in the On Trade channel.

Benefits

  • Internal Academy with e-learning modules and in-person training sessions to support professional development.
  • Medical, dental, vision, life, and disability insurance.
  • 401(k) plan.
  • 20 days of vacation plus U.S. public holidays.
  • 40 hours of paid sick leave annually.
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