Extension Associate (Strategy and Outreach Coordinator)

Louisiana State University

4d

About The Position

The Regional Strategy and Outreach Coordinator advances the visibility, accessibility, and impact of LSU AgCenter Extension and Research programs throughout the Central Region. The role supports regional outreach, communications, and digital engagement to keep programs, resources, and educational initiatives relevant, accessible, and responsive to regional stakeholders and clientele. The Central Region includes 10 parish extension offices and the Dean Lee Research and Extension Center; the position’s domicile will be determined after the selection process.

Working with regional faculty, the coordinator develops and manages content for web platforms, digital marketing campaigns, and other outreach channels. The role oversees the development, maintenance, and improvement of regional web content, including creating materials, updating resources, and archiving outdated information. Content must be accurate, engaging, user-focused, aligned with LSU AgCenter branding and communication standards, and reviewed for quality, consistency, style, grammar, and relevance.

The coordinator supports digital media assets such as web pages, social media, audio, video, and other online engagement tools. The position also guides and trains faculty and staff in web content development, publishing practices, digital outreach strategies, communication tools, and emerging technologies. A key part of the role is ensuring digital accessibility in accordance with ADA standards, including reviewing new content, helping remediate legacy materials, and promoting accessibility and usability best practices.

The position reports directly to the Central Region Director and regularly collaborates with Communications and Information Technology personnel. A personal automobile and appropriate insurance coverage are required; a travel allowance is provided. Salary is commensurate with education and experience. The position is available upon completion of the selection process, and an offer is contingent on a satisfactory pre-employment background check.

Requirements

• Bachelor’s degree in mass communications, marketing, extension education, or a related field.
• Personal automobile and appropriate insurance coverage; a travel allowance is provided.
• Satisfactory pre-employment background check is required for an employment offer.

Nice To Haves

• Prior experience with web-based applications, content management systems, and HTML is preferred.
• Candidates who do not meet the listed minimum qualifications but have other relevant qualifications or substantial experience related to the key responsibilities are encouraged to apply.

Responsibilities

• Lead and support strategic communication initiatives with faculty throughout the Central Region.
• Develop and manage content for web-based platforms, digital marketing campaigns, and other outreach channels.
• Create content and provide content management, graphic design, and marketing support.
• Oversee regional web content development, maintenance, and continuous improvement, including creating new materials, updating resources, and archiving outdated information.
• Review digital content for accuracy, quality, consistency, style, grammar, relevance, user focus, and alignment with LSU AgCenter branding and communication standards.
• Support the design and implementation of web pages, social media, audio, video, and other online engagement tools.
• Train and guide faculty and staff in web publishing, content management, web content development, communication tools, digital outreach strategies, and emerging communication technologies.
• Review new digital content for ADA accessibility compliance, assist with remediation of legacy materials, and promote accessibility and usability best practices.
• Collaborate with Communications and Information Technology personnel to support communication priorities, branding standards, digital engagement strategies, and technology initiatives.
• Help strengthen the impact of Extension and Research programs throughout the Central Region.

Benefits

• Retirement benefits.
• Multiple medical insurance options.
• Supplemental insurance options, including dental, life, long-term disability, accident, vision, and long-term care insurance.
• Tax Saver Flexible Benefits Plan for eligible child care and medical expenses.
• University holidays, including 14 holidays per year and typically a week off at Christmas.
• Annual vacation leave and sick leave.
• Employee Assistance Program.
• Possible educational leave and tuition exemption for coursework at campuses of the LSU System.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level