Extension Associate (Regional Strategy and Outreach Coordinator)

Louisiana State University • Columbia, SC

3d

About The Position

The Extension Associate (Regional Strategy and Outreach Coordinator) advances the visibility, accessibility, and impact of LSU AgCenter Extension and Research programs throughout the Northeast Region. The position supports regional outreach, communications, and digital engagement so that programs, resources, and educational initiatives remain relevant, accessible, and responsive to stakeholders and clientele. The area served includes 12 parish extension offices and the Scott Research and Extension Center; the specific domicile will be determined after the selection process.

Working with regional faculty, the coordinator leads and supports strategic communication initiatives, including developing and managing content for web platforms, digital marketing campaigns, and other outreach channels. The role oversees regional web content, coordinates creation and updates of materials, and archives outdated information. Content must be accurate, engaging, user-focused, aligned with LSU AgCenter branding and communication standards, and reviewed for quality, consistency, style, grammar, relevance, accessibility, and reach.

The coordinator supports the design and implementation of digital media assets, including web pages, interactive applications, animations, audio, video, and other online engagement tools. The position also trains and advises faculty and staff on web content development, publishing practices, digital outreach strategies, and communication technologies. A key duty is promoting compliance with ADA accessibility standards by reviewing new content, helping remediate legacy materials, and encouraging accessible and usable practices.

The position reports to the Northeast Region Director and regularly collaborates with Communications and Information Technology personnel. Participation in planning and strategy meetings helps align regional outreach with LSU AgCenter communication priorities, branding standards, digital engagement strategies, and technology initiatives.

A personal automobile and appropriate insurance coverage are required; a travel allowance is provided. The position is available upon completion of the selection process. Employment is contingent on a satisfactory pre-employment background check.

Requirements

• Bachelor’s degree in mass communications, marketing, or a related field.
• Personal automobile and appropriate insurance coverage.
• Satisfactory pre-employment background check.

Nice To Haves

• Experience marketing programs through social media and traditional news media outlets.
• Experience with web-based applications, content management systems, and HTML.

Responsibilities

• Lead and support strategic communication initiatives with faculty throughout the Northeast Region.
• Develop and manage content for web-based platforms, digital marketing campaigns, and other outreach channels.
• Create, coordinate, update, maintain, and archive regional web content and materials.
• Review content for accuracy, quality, consistency, style, grammar, relevance, accessibility, user focus, and alignment with LSU AgCenter standards.
• Support the design and implementation of digital media assets, including web pages, interactive applications, animations, audio, video, and other online engagement tools.
• Train and guide faculty and staff in web publishing, content management, communication tools, web content development, publishing practices, digital outreach strategies, and emerging communication technologies.
• Review new digital content for ADA accessibility compliance and assist with remediation of legacy materials.
• Promote digital accessibility and usability best practices.
• Participate in planning and strategy meetings and align regional outreach with AgCenter communication priorities, branding, digital engagement strategies, and technology initiatives.
• Collaborate regularly with Communications and Information Technology personnel.

Benefits

• Retirement benefits.
• Multiple medical insurance options.
• Supplemental insurance options, including dental, life, long-term disability, accident, vision, and long-term care insurance.
• Tax Saver Flexible Benefits Plan for eligible child care and medical expenses.
• University holidays (14 per year, typically including a week off at Christmas).
• Annual (vacation) and sick leave benefits.
• Employee Assistance Program.
• Possible educational leave and tuition exemption for coursework at campuses of the LSU System.
• Travel allowance.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level