Events & Demand Generation Lead

Emmes Group•Rockville, MD

7h•Remote

About The Position

The Events & Demand Generation Lead will manage Emmes Group’s presence at industry conferences and trade shows, and help to convert those touchpoints into commercial opportunities. This is a hands‑on builder role that combines event ownership, inside sales, and pipeline generation to enhance brand visibility and build relationships with biopharma sponsors and partners. The primary focus of this role is to support The Emmes Group’s commercial and marketing initiatives through events and lead generation.

Requirements

Bachelor's degree in business, Marketing, Life Sciences, or related field.
3–5 years of experience managing industry conferences and trade shows, preferably in clinical research, life sciences, or healthcare technology.
Proven inside sales or business development experience in a CRO (Contract Research Organization), CDMO (Contract Development and Manufacturing Organization), clinical technology, or life sciences services organization strongly preferred.
Experience engaging biopharma sponsors or clinical development, medical, or R&D leaders, ideally within oncology, vaccines, infectious disease, ophthalmology, neurology, or rare diseases, is highly desirable.
Excellent communication, networking, and relationship‑building skills with scientific and professional audiences.
Strong project management skills and ability to manage multiple events and sales initiatives simultaneously.
Comfortable standing at the booth, actively initiating conversations, and representing Emmes during busy conference days.
Experience with CRM systems, event management tools, and Microsoft Office Suite.
Willingness to travel extensively to support conferences and events.

Nice To Haves

Knowledge of clinical research, the biopharma sponsor landscape, and/or AI‑enabled clinical solutions is a plus.

Responsibilities

Lead the end-to-end planning, coordination, and execution of conferences and trade shows ensuring each event aligns with organizational goals and delivers measurable impact.
Manage all event logistics, including booth design and setup, travel, accommodations, registration, collateral, and A/V requirements, while maintaining budget accountability.
Serve as the on-site event lead.
Collaborate across internal teams to ensure consistent messaging, brand alignment, and strategic objectives are achieved at every event.
Track event performance and provide post-event reporting, including attendance metrics, attendee engagement, leads generated, and overall event ROI, driving continuous improvement for future initiatives.
Support pre-event engagement by identifying and prioritizing key prospects, coordinating outreach campaigns, and scheduling high-value meetings.
Qualify leads during events and ensure timely follow-up, maintaining accurate records in the CRM and contributing to pipeline growth.
Partner with Sales and Marketing teams to share insights, refine targeting and messaging strategies, and optimize event-driven opportunities.