Demand Generation Specialist

Aon Corporation • Berwyn, IL

1d • Hybrid

About The Position

Aon is hiring a senior demand generation specialist to support growth marketing programs for our human capital solutions business. Aon is in the business of better decisions. At Aon, we shape decisions for the better to protect and enrich the lives of people around the world. As an organization, we are united through trust as one inclusive team and we are passionate about helping our colleagues and clients succeed.

Requirements

• 2+ years of experience in a B2B marketing environment using Marketo and/or Eloqua as your MAP, and Salesforce and/or Oracle as your CRM.
• Basic CRM knowledge – Salesforce preferred.
• Some experience with one or more of the following marketing and sales technology tools: CB Insights, Cvent, DocuSign, Domo, Google Analytics, InsideView and Kentico CMS
• Strong attention to detail and commitment to data accuracy.
• Proficiency in Excel or Google Sheets for Reporting.
• Strong written communication and documentation skills.

Nice To Haves

• Email Deliverability rate > 98%
• Campaign setup turnaround time vs. SLA
• CRM Data quality score
• Intake request completion rate

Responsibilities

• Maintain and update marketing automation platform (Marketo) including list management, form setup, and email templates
• Build and deploy email campaigns, landing pages (Aon.com), and nurture workflows under guidance from senior team members
• Monitor campaign performance metrics and compile weekly and monthly reporting dashboards
• Support lead to sales handoff including routing rules, scoring models, and lifecycle stage transitions.
• Track, measure and report on global campaign performance using agreed-upon metrics, analyze gaps and action plans to optimize campaign performance.

Benefits

• a 401(k) savings plan with employer contributions
• an employee stock purchase plan
• consideration for long-term incentive awards at Aon’s discretion
• medical, dental and vision insurance
• various types of leaves of absence
• paid time off, including 12 paid holidays throughout the calendar year
• 15 days of paid vacation per year
• paid sick leave as provided under state and local paid sick leave laws
• short-term disability and optional long-term disability
• health savings account
• health care and dependent care reimbursement accounts
• employee and dependent life insurance and supplemental life and AD&D insurance
• optional personal insurance policies
• adoption assistance
• tuition assistance
• commuter benefits
• an employee assistance program that includes free counseling sessions

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed