Events and Community Manager

Relay • Toronto, ON

19h • CA$117,000 - CA$143,000 • Hybrid

About The Position

Relay is a digital banking platform that gives self-made business owners the tools and know-how to be great with money—bringing clarity, confidence, and control to every dollar earned, so they can turn hard work into lasting success. We do this by replacing financial guesswork with real visibility, transforming cash flow from a constant source of stress into a clear signal owners can use to run stronger, more resilient businesses.
You'll join Relay's Demand Generation team, whose ultimate goal is quality revenue. Relay is looking to grow our own event and community motion — owned experiences, deep community relationships, and ecosystem partner co-marketing. Your mission: build Relay's owned-event and community marketing engine, turning relationships with ecosystem partners and SMB communities into a repeatable, brand-building motion.

Requirements

• 4+ years of event and partner management experience and run airtight, multi-stakeholder programs end to end.
• Demonstrated track record of building community relationships that produced business results — you can name the communities and what came of them.
• Ability to measure work: you can tie events and community programs to awareness and pipeline outcomes, and you change course based on the data.
• Experience running co-marketing with ecosystem or platform partners (think Gusto, Xero, or similar) and know how to make a partnership win for both sides.
• You're a builder: this role must define itself while shipping impactful work in the first 90 days, and that energizes you rather than scares you.
• Based in Toronto and able to work hybrid, with travel to events and communities.

Responsibilities

• Build genuine, long-term relationships with premium SMB communities (masterminds, peer groups, associations) — going beyond affiliate deals or resource listings — and turn them into recurring full-funnel programming opportunities for Relay.
• Own our ecosystem partner co-marketing activations and build the model for partner-powered playbooks to drive leads, demos and approvals.
• Design the 2027 Relay-Owned virtual and in-person event calendar: a cross-functional event strategy that raises brand awareness and builds short-term excitement about Relay, building toward a roadshow and annual pillar event.
• Take the learnings from our owned-event pilots and turn them into a repeatable playbook — format, audience, city selection, follow-up — measured against brand awareness and quality of room.
• Run events as relationship engines, not logistics exercises: pre-event warming, on-the-ground activation, and follow-up that leaves named relationships behind, coordinated with Sales per our events rules of engagement.

Benefits

• Compensation follows impact. As impact increases, compensation grows, and we do not limit compensation changes to a once-a-year review cycle.
• Encouragement to have a conversation with your recruiter and ask questions about compensation throughout the hiring process.
• Information on compensation philosophy and perks and benefits available on Candidate Hub.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed