Event Sales Director

Invited • Gibsonia, PA

5d

About The Position

The Event Sales Director is responsible for the strategic oversight, selling, planning, and coordination of event sales operations at the club. The role leads the event sales team in delivering exceptional member and guest experiences while achieving annual event sales goals. It develops and executes sales strategies, cultivates client relationships, and collaborates with the General Manager and Executive Chef to create competitive event offerings. The Director is accountable for the department’s financial performance and ensures activities align with club business objectives and service standards.

The position executes sales plans, monitors performance and market trends, oversees client consultations, and uses feedback to improve service and satisfaction. It also supports the professional development of the event sales team, tracks event activity and expenses, and uses sales management tools to manage sales performance and event data.

Requirements

• High school diploma or equivalent.
• At least 3 years of experience in a commissioned sales role within the hospitality or events industry.
• Proven track record of meeting or exceeding sales targets.

Nice To Haves

• College coursework in hospitality, marketing, or a related field.
• Experience establishing marketing and prospecting programs to drive event revenue.
• Advanced proficiency in Microsoft Office and event management software.
• Strong mentorship skills and the ability to motivate and manage a sales team.
• Excellent communication and interpersonal skills, with the ability to build relationships with clients and staff.
• Strong organizational skills, including the ability to handle multiple tasks and prioritize effectively.

Responsibilities

• Execute sales plans to maximize event sales revenue in alignment with club goals and regional sales standards.
• Lead the event sales team in achieving sales targets and fostering a high-performance sales culture.
• Analyze market trends and competitor offerings to refine sales strategies and maintain a competitive edge.
• Cultivate relationships with clients and prospects, using networking opportunities inside and outside the club to generate business.
• Oversee client consultations and develop tailored event solutions that meet client needs and club profitability goals.
• Obtain client feedback and implement improvements to service delivery and client satisfaction.
• Guide the event sales team’s professional growth and maintain high performance standards.
• Ensure event-related activities and expenses are accurately tracked and recorded in accordance with financial and operational standards.
• Collaborate with the Executive Chef and General Manager to design profitable, competitive event offerings that balance client satisfaction with operational efficiency.
• Use sales management tools and software, including Cater Pro and Power BI, to track sales performance and manage event data.

Benefits

• Medical coverage
• Dental coverage
• Vision coverage
• Life insurance
• Short-term disability insurance
• Long-term disability insurance
• 401(k) retirement savings plan
• Paid time off and leave programs

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: High school or GED