SY26-27 Enrollment Strategy and Engagement Manager

Ingenuity Prep•Washington, DC

4d•$73,833 - $92,208

About The Position

Ingenuity Prep is hiring an Enrollment Strategy and Engagement Manager to lead the day-to-day implementation of community-based student recruitment. The manager will build relationships with families, community organizations, and neighborhood partners, and develop approaches to increase enrollment. Working with the CEO, Data & Enrollment team, academy leaders, and Family & Community Engagement team, the manager will turn enrollment priorities into a focused, measurable outreach and recruitment plan. The role combines community partnership development, creative recruitment, measurable enrollment work, and cross-team collaboration. The manager will maintain relationships with prospective families, organize outreach and recruitment activities, support family ambassadors, track recruitment progress, and use data and community feedback to refine strategies. The role includes occasional evening and weekend work to connect with families and attend community events. Ingenuity Prep is a public charter school in Ward 8 serving students from Pre-K through Middle School. Its school community emphasizes academic rigor, civic leadership, small-group learning, collaborative teaching, professional development, joy, belonging, and authentic relationships.

Requirements

At least 3 years of relevant experience in community organizing, grassroots outreach, student recruitment, community engagement, relationship-based marketing, or a related field.
Demonstrated success building community relationships and translating outreach into measurable results.
Experience organizing campaigns, coordinating community initiatives, or mobilizing supporter networks.
Strong interpersonal communication and relationship-building skills.
Excellent project management, organization, and follow-through.
Comfort using basic data and tracking tools to monitor progress and adjust activities.
Ability to work independently while collaborating effectively across teams.
Willingness to work occasional evenings and weekends to connect with families and attend community events.

Nice To Haves

Familiarity with Washington, D.C. communities, particularly Wards 7 and 8.
Experience in education or school enrollment.

Responsibilities

Develop and sustain relationships with neighborhood organizations, childcare providers, community leaders, and other partners connected to prospective families.
Maintain a consistent presence in the communities Ingenuity Prep serves and meet families where they are.
Identify partnership, community gathering, and trusted-network opportunities to introduce families to Ingenuity Prep.
Build and maintain a pipeline of community partners and prospective-family referrals.
Listen to families and community members to understand school-choice decisions, enrollment barriers, and ways to strengthen outreach.
Develop and implement a year-round community outreach and recruitment plan aligned with schoolwide enrollment priorities.
Design and execute creative campaigns and activities to generate interest in Ingenuity Prep.
Organize and participate in recruitment events, neighborhood outreach, school tours, and other prospective-family activities.
Establish and support a network of parent and family ambassadors who share their experiences and introduce other families to Ingenuity Prep.
Maintain relationships with prospective families, follow up consistently, and connect families with enrollment staff to complete required steps.
Partner with communications staff to develop recruitment messages and materials informed by family feedback and market research.
Establish outreach goals, timelines, and deliverables aligned with schoolwide enrollment targets.
Work with the Data & Enrollment team to monitor recruitment leads, application progress, conversion, and grade-level enrollment needs.
Use enrollment data to prioritize outreach and identify opportunities to strengthen recruitment.
Track the effectiveness of community partnerships, recruitment activities, and family referrals.
Evaluate results regularly and recommend adjustments to improve performance.
Provide the CEO with concise updates on progress, challenges, opportunities, and decisions needed.
Partner with academy leaders and the Family & Community Engagement team to strengthen family advocacy and school-community relationships.
Support targeted outreach for key academy transitions, particularly kindergarten to first grade and fourth to fifth grade.
Coordinate with existing teams so prospective and newly enrolled families receive a welcoming, responsive introduction to Ingenuity Prep.
Share family and community feedback to inform schoolwide recruitment and retention strategies.
Participate in cross-functional enrollment planning and accountability meetings and follow through on assigned recruitment commitments.

Benefits

Competitive compensation with up to 7% annual salary growth.
401(k) IRA with 100% match up to 3%, plus a Smart Save auto-increase option.
100% employer-paid medical, disability, and life insurance for employees and dependents.
50% spouse coverage for medical insurance.
50% employer-paid dental and vision insurance.
Paid parental leave for all staff, regardless of gender.
Ongoing wellness support with monthly Wellness Days and free mental health services.
MacBook Air provided for professional and personal use.
100% IP-paid cell phone plan; employees can keep their number.
Tax-free commuter benefits.
Robust coaching and learning model with monthly professional development and staff-led learning.
Dedicated time and funding for growth, including early-release Wednesdays and external professional development funds.