About The Position

Morrison Education Group is seeking a creative and highly motivated marketing professional to bring the heart of our schools to life through storytelling, digital content, and enrollment-focused marketing. As the Enrollment Marketing & Content Manager, you will be responsible for capturing and sharing the authentic experiences happening across our campuses. Your work will directly support student enrollment, family engagement, and community awareness by showcasing the joy, learning, and leadership happening every day at Sun Valley Academy. This role requires a strong balance of hands-on content creation, digital marketing execution, and on-campus storytelling, with regular visits to schools to capture photo and video content. You will report to the Chief Executive Office and work closely with the Recruitment & Family Engagement Coordinator and campus leadership teams to support enrollment growth and strengthen community connection.

Requirements

  • Bachelor's degree in Marketing, Communications, Digital Media, Journalism, or related field (or equivalent experience)
  • 2-4 years of experience in social media management, content creation, digital marketing, or videography
  • Strong portfolio demonstrating photo and video content creation
  • Experience creating short-form video content for social platforms
  • Strong writing and communication skills
  • Ability to manage multiple priorities and school-based content requests
  • Experience with Canva, CapCut, Adobe Creative Suite, or similar tools

Nice To Haves

  • Experience in K-12 education, nonprofit marketing, or enrollment marketing
  • Experience with Meta Ads Manager or Google Ads
  • Basic knowledge of digital analytics and reporting
  • Bilingual English/Spanish preferred

Responsibilities

  • Capture and produce photo and video content across all campuses that highlights authentic student life, staff, and school culture
  • Attend school events and classroom experiences to create engaging short-form content for social media platforms (Reels, TikTok-style content, highlights)
  • Maintain a monthly content calendar aligned with school events, enrollment priorities, and campus activities
  • Manage and publish content across social media platforms with consistent, family-centered messaging and brand voice
  • Partner with the Recruitment & Family Engagement Coordinator to support enrollment campaigns and increase family engagement
  • Create digital content that supports enrollment goals, including inquiries, tours, and event participation
  • Support the development and execution of digital marketing campaigns across a variety of platforms, tools, and emerging channels to increase enrollment and community engagement
  • Experiment with creative formats and platforms to reach and engage families where they are most active
  • Develop campaign content, audience targeting strategies, and messaging aligned with enrollment goals
  • Monitor campaign performance and use insights to continuously refine strategy and improve results
  • Track basic performance metrics and use insights to improve engagement and support monthly reporting

Benefits

  • Competitive compensation
  • Comprehensive benefits
  • Opportunities to lead after-school programs and enrichment initiatives
  • Professional growth that empowers them to develop their leadership skills
  • Competitive salaries
  • Comprehensive medical benefits
  • Life insurance
  • Retirement plans
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